Product Genius Transforms How Small Businesses Connect with Customers
Laura McQuarrie — October 3, 2024 — Tech
References: productgenius.guru & businesswire
Amid labor shortages, small businesses are turning to AI solutions like Product Genius, an AI-powered digital employee platform that revolutionizes how they connect with customers.
"Right now, people walk in and out of stores, and businesses don't know what they're thinking. Visitors browse websites, but companies can't see what customers really want or how they're thinking about their problems," says Ken Gavranovic, CEO of Product Geniu, "Loyalty programs only tell you if customers come back, and surveys are getting less engagement."
Product Genius helps small and medium businesses recruit AI-powered digital employees in stores, on websites and with deliveries to engage customers in natural questions and gather insights. Going above and beyond chatbots, these AI-driven assistants operate like top-notch employees and use advanced AI to understand context, learn from interactions and drive growth, all while prioritizing data security and privacy.
"Right now, people walk in and out of stores, and businesses don't know what they're thinking. Visitors browse websites, but companies can't see what customers really want or how they're thinking about their problems," says Ken Gavranovic, CEO of Product Geniu, "Loyalty programs only tell you if customers come back, and surveys are getting less engagement."
Product Genius helps small and medium businesses recruit AI-powered digital employees in stores, on websites and with deliveries to engage customers in natural questions and gather insights. Going above and beyond chatbots, these AI-driven assistants operate like top-notch employees and use advanced AI to understand context, learn from interactions and drive growth, all while prioritizing data security and privacy.
Trend Themes
1. AI-powered Customer Engagement - AI-driven platforms are enhancing customer interactions by understanding context and personalized needs beyond basic chatbot capabilities.
2. Digital Employees - Small and medium businesses are increasingly integrating AI-powered digital employees to manage in-store and online customer interactions.
3. Advanced Customer Insights - AI solutions are being utilized to gather deeper, more actionable insights into customer behavior, surpassing the traditional means like surveys and loyalty programs.
Industry Implications
1. Retail - The retail industry can leverage AI-powered digital employees to enhance customer service and operational efficiency amid ongoing labor shortages.
2. E-commerce - In the e-commerce sector, AI-driven solutions are revolutionizing how businesses understand and respond to their customers' needs and preferences.
3. Customer Service - The customer service industry is transforming with AI innovations that provide consistent, high-quality interactions and deeper customer insights.
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