Preston Bailey Creates Whimsical Wedding Worlds
Chalaine Mantha — May 1, 2011 — Lifestyle
References: prestonbaileydesign & bridalbar.squarespace
Preston Bailey has to be one of the most amazing designers I have ever come across. If you want your wedding to be absolutely immaculate and dreamlike, this is your go-to guy. Preston Bailey approaches every event he creates with a quote from George Bernard Shaw that reads, "You see things and say, ‘Why?’ But I dream things that never were and say, ‘Why not?’”
Just like the quote indicates, Preston Bailey takes basic spaces and turns them into magical fairy-tale fantasies. His works are so beautiful that many people even refer to them as art installations. Bailey tells his clients that he will create anything they dream about. His clientele includes celebrities such as Oprah Winfrey, Joan Rivers, Uma Thurman and royal families from all over the world.
Just like the quote indicates, Preston Bailey takes basic spaces and turns them into magical fairy-tale fantasies. His works are so beautiful that many people even refer to them as art installations. Bailey tells his clients that he will create anything they dream about. His clientele includes celebrities such as Oprah Winfrey, Joan Rivers, Uma Thurman and royal families from all over the world.
Trend Themes
1. Whimsical Event Design - The trend of creating dreamlike and immersive events that can be referred to as art installations offers an opportunity for disruptive innovations in event planning, decoration, and artistic design.
2. Personalized Event Experience - The trend of fulfilling every client's unique dream of an unforgettable event provides an opportunity for disruptive innovations in custom event planning and design solutions for individuals or businesses.
3. Artful Brand Activation - The trend of creating a stunning immersive event with a fairy-tale theme as part of a brand activation campaign offers opportunities for innovative visual design and experiential marketing concepts.
Industry Implications
1. Event Planning - Event planning industry can explore disruptive innovations in immersive artful event design and personalized event experiences to enhance the value proposition for clients.
2. Luxury Weddings - Luxury wedding industry has an opportunity to create immersive and personalized wedding experiences for clients that utilize artful and whimsical design concepts.
3. Experiential Marketing - Experiential marketing industry can leverage the trend of creating artful and immersive events as part of brand activation campaigns to create unique and memorable experiences for consumers.
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