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Pre-Shave Body Scrubs

Clean the Sky - Positive Eco Trends & Breakthroughs

eos’ Cashmere Skin Pre-Shave Scrub Smoothes & Supports Lasting Hydration

— May 5, 2023 — Fashion
eos’ Cashmere Skin Collection Pre-Shave Scrub is a transformative, sugar-infused, product that lathers into a creamy foam to reveal softer skin. This scrub provides a sensorial experience in the shower or bath with a blend of shea, cocoa and argan butters. With a vanilla cashmere scent, the scrub elevates bathing rituals into a soothing moment for self-care.

Some consumers are intentionally investing in longer shower care routines to prioritize wellness and incorporate indulgent and luxurious experiences into their daily lives. In response, brands are offering a wider range of shower products with unique and innovative formulations to meet the growing demand for elevated shower experiences.

This body care product is meant to be used as the first step in a three-step system, preceding eos’ Cashmere Skin Collection Shave Butter and Post-Shave Smooth Body Cream.
Trend Themes
1. Luxurious Shower Experiences - As consumers invest in longer shower routines for wellness, there is an opportunity for brands to offer a wider range of shower products with unique and innovative formulations to meet the growing demand for elevated shower experiences.
2. Sugar-infused Skincare - With eos’ Cashmere Skin Collection Pre-Shave Scrub, there's a trend of brands utilizing sugar-infused products for the skin - brands are innovating by creating unique formulations of sugar infusions along with other natural elements for the skin.
3. Three-step Shower System - With eos’ Cashmere Skin Collection Pre-Shave Scrub, there's a rise in demand for multi-step shower systems and an opportunity for businesses to create sets of complementary products that work in tandem for a sensorial shower experience.
Industry Implications
1. Skincare Industry - As brands like eos continue to innovate and create sugar-infused products, the skincare industry has the opportunity to expand its offerings and provide more options for consumers looking for unique and luxurious experiences.
2. Personal Care Industry - With the rise in demand for multi-step shower systems, the personal care industry can create complementary sets of products that work together to provide a sensorial and luxurious shower experience.
3. Wellness Industry - As consumers prioritize wellness and self-care through longer shower routines, there is an opportunity for the wellness industry to provide products that cater to this trend, with features that enhance the self-care experience and promote relaxation.
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