The Power Up Insulated Travel Mug is Incredibly Deceiving
Sarah Nazim — August 30, 2012 — Art & Design
References: facebook & justmustard
The Power Up insulated travel mug is incredibly deceiving. At first glance, one would assume that it's a real jumbo-sized battery. This decoy mug is insulated to keep hot drinks steamy and cold drinks nice and cool.
The distinctive design of these mugs are sure to make for great gifts that are bound to impress. The sleek and compact design is great for commuters who travel, as it fits nicely into any cup holder.
Product designers who can think outside the box when it comes to innovating on standard products are sure to have an upper hand when it comes to beating the competition. Consumers always crave fresh and new products that they can show off to their peers.
The distinctive design of these mugs are sure to make for great gifts that are bound to impress. The sleek and compact design is great for commuters who travel, as it fits nicely into any cup holder.
Product designers who can think outside the box when it comes to innovating on standard products are sure to have an upper hand when it comes to beating the competition. Consumers always crave fresh and new products that they can show off to their peers.
Trend Themes
1. Innovative Drinkware Designs - Designers who can think outside the box and create unique drinkware designs have an opportunity to capture consumers' attention and stand out from the competition.
2. Disguise-inspired Products - Creating products that appear to be one thing but serve a different purpose, like the battery-inspired travel mug, can intrigue consumers and spark interest in novelty items.
3. Compact and Travel-friendly Products - Developing compact, portable products that are convenient for travelers, such as the travel mug that fits in cup holders, can cater to the needs of busy individuals on-the-go.
Industry Implications
1. Drinkware Industry - The drinkware industry can explore innovative designs and concepts, like the battery-inspired travel mug, to create exciting new products that appeal to consumers.
2. Novelty Gift Industry - The novelty gift industry can capitalize on disguise-inspired products, like the battery travel mug, to offer unique and entertaining gift options.
3. Travel Accessories Industry - The travel accessories industry can focus on developing compact and travel-friendly products, such as the travel mug that fits in cup holders, to cater to the needs of frequent travelers and commuters.
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