The 'Power Spurz' Act as a Signal for Walkers and Cyclists
Michael Hemsworth — January 25, 2018 — Tech
References: 4id & yankodesign
The 'Power Spurz' are a new solution for urban consumers to utilize when looking for solutions to staying safe when heading out on a walk or a ride. Connecting onto your footwear, the devices work by providing steady illumination or a blinking functionality to ensure that motorists can clearly see you while you're out. The devices will offer up to 70 hours of steady illumination or 100 hours of blinking, which means that you'll only need to replace the batteries every three months or so.
The 'Power Spurz' are weatherproof and come as a response to the growing demand from consumers for products that will help to enhance their safety level when partaking in their choice of activity in an urban setting.
The 'Power Spurz' are weatherproof and come as a response to the growing demand from consumers for products that will help to enhance their safety level when partaking in their choice of activity in an urban setting.
Trend Themes
1. Footwear Safety Accessories - Opportunity to explore innovative safety accessories that can be attached to footwear.
2. Urban Safety Wearables - Opportunity to design wearable safety devices for urban consumers.
3. Sustainable Safety Solutions - Opportunity to develop eco-friendly safety devices with longer-lasting batteries.
Industry Implications
1. Sports and Outdoor Gear - Opportunity for brands to create specialized safety gear that can be added to outdoor and sports footwear.
2. Fashion and Accessories - Opportunity to design fashionable safety accessories that can be worn all day.
3. Automotive and Transportation - Opportunity for partnerships with automotive companies to integrate these safety devices into their systems to reduce accidents.
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