The Power of Optimism Machine Can Fill a Glass of Water
Ellen Smith — January 20, 2018 — Marketing
References: lifeisgood & psfk
The apparel brand Life is Good is putting the power of positive thinking to the test after developing 'The Power of Optimism' machine, which harnessed participant's happy thoughts to fill a glass of water.
An EEG headset, which is used to measure electrical activity in an individual's brain, was placed on the participant's head. User's were then tasked with thinking happy thoughts, which became even easier with the aid of a screen which played uplifting images. Once the headset detected the pattern that indicates positive thinking, it would signal to turn on a nearby tap, effectively producing a glass half full of water.
The power of optimism machine was created by the Toronto-based agency, The Garden.
An EEG headset, which is used to measure electrical activity in an individual's brain, was placed on the participant's head. User's were then tasked with thinking happy thoughts, which became even easier with the aid of a screen which played uplifting images. Once the headset detected the pattern that indicates positive thinking, it would signal to turn on a nearby tap, effectively producing a glass half full of water.
The power of optimism machine was created by the Toronto-based agency, The Garden.
Trend Themes
1. Positive Thinking Technology - Positive thinking technology using EEG headsets can be developed to cater to a range of industries.
2. Mind-controlled Devices - Mind-controlled devices like The Power of Optimism machine can be used in healthcare for physical therapy and mental health treatment.
3. Emotional Wellness Products - Emotional wellness products like The Power of Optimism machine can help improve overall wellbeing and productivity in the workplace.
Industry Implications
1. Technology - Positive thinking technology can be used in personal devices, gaming industry, and advertising.
2. Healthcare - Mind-controlled devices can prove to be useful for mental health treatments, physical therapy, and rehabilitation.
3. Consumer Goods - Emotional wellness products can be a valuable addition to the consumer goods industry, particularly in the beauty and self-care sector.
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