Povodokus by Art Lebedev Studio is a Retractable Leash With a Handgun Motif
Francis Tiangson — April 3, 2011 — Lifestyle
References: artlebedev & yankodesign
Povodokus is a retractable leash with a handle shaped like a handgun. If dog training isn't going as planned, you can always try and scare your pooch into listening to your every command; however, if it realizes that Povodokus is actually a leash, its tail might be wagging happily rather than quivering between its legs.
Art Lebedev Studio is the Russian design firm behind Povodokus. This pistol-shaped retractable leash might get you some weird looks as you take your four-legged friend to the park. With a red retractable leash stretching out from the barrel of the gun, Povodokus looks like it's shooting out a red ray. The Povodokus would certainly make walking the family dog a lot more interesting.
Art Lebedev Studio is the Russian design firm behind Povodokus. This pistol-shaped retractable leash might get you some weird looks as you take your four-legged friend to the park. With a red retractable leash stretching out from the barrel of the gun, Povodokus looks like it's shooting out a red ray. The Povodokus would certainly make walking the family dog a lot more interesting.
Trend Themes
1. Retractable Leashes - The trend towards creative or themed retractable leashes ramps up opportunities for designers to ideate on novelty designs that cater to users' tastes and preferences.
2. Pet Owners' Aesthetic Preferences - The preference trend towards personalized and quirky dog accessories, as seen in the Povodokus gun-shaped retractable leash, is an opportunity for pet accessory designers and manufacturers to develop similarly themed accessories that cater to pet owners' personal aesthetic inclinations.
3. Pet Products with Shock Value - The trend of developing pet products with shock value, like the Povodokus retactable leash shaped like a gun, is an opportunity for designers to brainstorm products that push the boundaries in terms of design, humor or irony, or controversial themes that generate buzz among pet owners or animal rights groups.
Industry Implications
1. Pet Accessories - As pet owners increasingly seek out accessories that express their personal tastes while serving communication or training purposes, innovative product development for pet accessory industries like dog leashes and mats hold lucrative potential.
2. Design and Innovation - By leveraging novel ideas like the Povodokus leash, and stretching the confines of traditional pet accessory design, design studios, in particular, can shape emerging trends in the pet industry while expanding their suite of products and services to embrace varied consumer needs and preferences.
3. Pet Education and Communication - A pet accessory like the Povodokus leash with an unusual design or motif can open up opportunities for companies developing pet training tools to leverage unique product designs that will capture the pet owner's attention and increase the effectiveness of their training tools.
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