Polish Graphic Designer Peter Tarka Gives New Meaning to 'Randomness'
Riley von Niessen — June 1, 2016 — Art & Design
Peter Tarka is a Polish graphic designer behind a slew of impressive projects for big name clients such as MTV, BMW and RedBull. The artist has a skill for arranging typefaces creatively and supplying seemingly meaningless objects with a character of their own.
With his 'Randomness' project, the Polish graphic designer mixes contrasting objects and settings together, resulting in images that showcase the combinations like pieces in a contemporary museum curated by Dr. Seuss. Some of the images include a minimalist Helvetica font which superimpose his creations. An example of this is the word "DROWN" shown in front of a digitally made structure which features hypnotic swirls within its chocolaty color. Another shows a sneaker under two branches that have digital pieces sticking out, making it look like the beginnings of a strange campfire.
With his 'Randomness' project, the Polish graphic designer mixes contrasting objects and settings together, resulting in images that showcase the combinations like pieces in a contemporary museum curated by Dr. Seuss. Some of the images include a minimalist Helvetica font which superimpose his creations. An example of this is the word "DROWN" shown in front of a digitally made structure which features hypnotic swirls within its chocolaty color. Another shows a sneaker under two branches that have digital pieces sticking out, making it look like the beginnings of a strange campfire.
Trend Themes
1. Random Art - The trend of juxtaposing seemingly unrelated objects/artifacts to create unique immersive art experiences.
2. Minimalist Typography - The trend towards simplification in typography, with the use of clean fonts and negative space to create visual balance.
3. Digital Sculpture - The trend of creating sculptures using digital modeling software and 3D printing technology.
Industry Implications
1. Art and Design - The art and design industry can leverage the use of digital tools to create unique pieces of art that blur the lines between physical and digital realms.
2. Advertising and Marketing - The advertising and marketing industry can utilize the trend of random art to create unique and immersive brand experiences to attract and engage customers.
3. Technology and Manufacturing - Technology and manufacturing industry can capitalize on the trend of digital sculpture to produce highly customized and intricate designs using 3D printing technology.
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