Obama's 'Seven' Ad Attacks McCain's Multiple Homes
Noora Abu Eitah — August 22, 2008 — Marketing
References: huffingtonpost
In Obama’s latest ad called “Seven”, he tries to highlight the absurdity of John McCain’s response to a recent interview question.
You really know when people have too much money when they can’t remember what how much they own. Apparently, John McCain made it clear to the public that he too can’t remember how much property is under his name.
John McCain said in an interview with Politico on Wednesday, “that he was uncertain how many houses he and his wife, Cindy, own,” according to the group, Progressive Accountability. They also said he has 10 homes, ranches, condos, and lofts, which amount to the total of an estimated $13,823,269.
The title of Obama’s latest ad, “Seven,” refers to the number of John McCain’s properties. In the ad, Obama urges the public not to give him the chance to live in the home of the Unite States, The White House.
You really know when people have too much money when they can’t remember what how much they own. Apparently, John McCain made it clear to the public that he too can’t remember how much property is under his name.
John McCain said in an interview with Politico on Wednesday, “that he was uncertain how many houses he and his wife, Cindy, own,” according to the group, Progressive Accountability. They also said he has 10 homes, ranches, condos, and lofts, which amount to the total of an estimated $13,823,269.
The title of Obama’s latest ad, “Seven,” refers to the number of John McCain’s properties. In the ad, Obama urges the public not to give him the chance to live in the home of the Unite States, The White House.
Trend Themes
1. Exposing Wealth Disparity - A trend of publicly calling out excessive wealth and property ownership, which can lead to innovation in financial literacy and income equality.
2. Transparency and Accountability - A trend of demanding transparency and accountability in political figures and the businesses they represent, which can lead to innovative approaches to prevent corruption and unethical practices.
3. Political Satire and Humor - A trend of using satire and humor in political ads and discourse, which can lead to innovative ways of engaging and educating voters.
Industry Implications
1. Political Advertising - The industry of creating and disseminating political ads, which can be disrupted by the increasing importance of humorous and transparent messaging.
2. Real Estate - The industry of buying and selling property, which can be disrupted by evolving attitudes towards excessive property ownership and the push for more affordable housing.
3. Wealth Management - The industry of managing and advising on personal finances, which can be disrupted by a growing interest in financial literacy and income equality advocacy.
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