Pendelpoddar Makes Podcast Suggestions Based on Travel Time
Alyson Wyers — December 1, 2016 — Pop Culture
References: pendelpoddar.se & springwise
Following social podcast platforms, this free service for podcast suggestions tells you which podcast to listen to based on your commute time. Based in Sweden, Pendelpoddar helps listeners be more discerning when it comes to which audio content to enjoy, specifically based on the length of their journey.
From construction and civil engineering company PEAB, Pendelpoddar also serves to emphasize how close Stockholm is to a new residential area called Nya Råsunda. To use, you simply input your destination, place of origin and mode of transport. The platform will generate a list of recommended podcast episodes that fit your time frame. Although Pendelpoddar is limited to Sweden, their method of making podcast suggestions could easily be adapted to other parts of the world.
From construction and civil engineering company PEAB, Pendelpoddar also serves to emphasize how close Stockholm is to a new residential area called Nya Råsunda. To use, you simply input your destination, place of origin and mode of transport. The platform will generate a list of recommended podcast episodes that fit your time frame. Although Pendelpoddar is limited to Sweden, their method of making podcast suggestions could easily be adapted to other parts of the world.
Trend Themes
1. Social Podcast Platforms - Disruptive Innovation Opportunity: Create a social podcast platform that allows users to share and recommend podcasts based on their interests and preferences.
2. Personalized Recommendation Services - Disruptive Innovation Opportunity: Develop a personalized recommendation service that suggests various types of content (not just podcasts) based on factors like commute time, location, and individual preferences.
3. Localized Content Recommendations - Disruptive Innovation Opportunity: Build a platform that offers localized content recommendations, taking into account specific regions, cities, or neighborhoods, to engage and cater to hyper-local audiences.
Industry Implications
1. Podcast Streaming Services - Disruptive Innovation Opportunity: Create a podcast streaming service that integrates smart recommendation algorithms to suggest episodes based on user preferences and commute time.
2. Transportation and Mobility - Disruptive Innovation Opportunity: Develop innovative transportation and mobility solutions that seamlessly integrate personalized content recommendations to enhance the commuting experience.
3. Location-based Advertising - Disruptive Innovation Opportunity: Utilize location-based advertising strategies to deliver targeted content recommendations to users based on their specific location and travel routes.
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