This Brand Offers Maternity Clothes in Extended Sizes
Katherine Pendrill — March 8, 2016 — Fashion
References: yoursclothing & bustle
British clothing brand 'Yours Clothing' recently announced the release of a new plus-size maternity line. While many mainstream retailers have begun to offer plus-size options, maternity brands have yet to follow suit. Now there is a maternity collection for plus-size moms-to-be.
The plus-size maternity line from Yours Clothing consists of comfortable clothing for plus-size women that are expecting. The 'Bump It Up Maternity' line is available in sizes 14 to 30 and features a wide variety of staples such as cardigans, jersey leggings, trousers and lace dresses. Not only is the clothing comfortable and stylish, but it also comes at a price most expectant mothers can afford.
The new maternity collection from Yours Clothing ultimately fills a void in the market by catering to plus-size moms-to-be.
The plus-size maternity line from Yours Clothing consists of comfortable clothing for plus-size women that are expecting. The 'Bump It Up Maternity' line is available in sizes 14 to 30 and features a wide variety of staples such as cardigans, jersey leggings, trousers and lace dresses. Not only is the clothing comfortable and stylish, but it also comes at a price most expectant mothers can afford.
The new maternity collection from Yours Clothing ultimately fills a void in the market by catering to plus-size moms-to-be.
Trend Themes
1. Plus-size Maternity Wear - Businesses can tap into the growing demand for inclusive maternity wear by designing and producing plus-size clothing.
2. Mainstream Maternity Brands - Established maternity brands can expand their market share by offering plus-size maternity options.
3. Affordable Maternity Clothing - Businesses can focus on providing affordable maternity wear to cater to a wider range of expectant mothers.
Industry Implications
1. Maternity Clothing - Companies in the maternity clothing industry can seize the opportunity to offer inclusive and affordable maternity wear for plus-size women.
2. Plus-size Clothing - Plus-size clothing companies can expand into the maternity wear market and cater to the specific needs of plus-size moms-to-be.
3. Retail Industry - Retailers can offer diverse maternity options to meet consumer demand, including plus-size maternity clothing.
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