The 'Play the Field' Terry by Kate Spade Will Provide a Daily Dose of Comedy
Erin Kirkpatrick — April 22, 2013 — Fashion
References: couture.zappos & outblush
If you have a witty sense of humor and have a lot of essentials to carry around, then the 'Play the Field' Terry by Kate Spade will satisfy both criteria. It is also just one of Kate Spade New York's Call to Action Collection pieces that ladies will want to get their hands on.
For the conventionalist, the tote bag is normally a solid color and absent of any graphics of text. Good thing this bag isn't for conventionalist, but is instead for ladies that love to laugh and induce the laughter of others. Printed with a graphic of fresh green grass and the slogan 'Play the Field,' this purse is not only perfect for holding everything from A to Z, but it is also loaded with the goodness of puns.
For the conventionalist, the tote bag is normally a solid color and absent of any graphics of text. Good thing this bag isn't for conventionalist, but is instead for ladies that love to laugh and induce the laughter of others. Printed with a graphic of fresh green grass and the slogan 'Play the Field,' this purse is not only perfect for holding everything from A to Z, but it is also loaded with the goodness of puns.
Trend Themes
1. Humor-centric Fashion - There is an opportunity for fashion companies to create more humor-centric products like the 'Play the Field' Terry tote by Kate Spade.
2. Graphic Print Totes - Designing and selling graphic print totes can be a new trend in the fashion industry.
3. Personalized Totes - Personalized totes with puns and jokes can be a new trend in the market.
Industry Implications
1. Fashion Industry - There is an opportunity for fashion companies to create more humor-centric products like the 'Play the Field' Terry tote by Kate Spade.
2. Printing Industry - The printing industry can offer graphic print services to fashion houses.
3. Personalized Gift Industry - Personalized totes with puns and jokes can be marketed as unique and fun gifts.
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