The Burger King Pine Tsukimi Burger is Only in Japan
Michael Hemsworth — September 7, 2023 — Lifestyle
References: burgerking.co.jp & soranews24
The Burger King Pine Tsukimi Burger is a new addition to the QSR brand's menu at participating locations in Japan that's arriving to provide patrons with the perfect option for their moon viewing celebrations this season.
The burger comes in two varieties to choose from including the Teriyaki Pine Tsukimi Burger and the Chipotle Pine Tsukimi Burger, which both boast a slice of pineapple in their respective recipes. The Teriyaki Pine Tsukimi Burger has an original teriyaki sauce that offers notes of charred green onions and red miso, while the Chipotle Pine Tsukimi Burger prioritizes the flavor of aged spiciness to elevate the taste experience.
The Burger King Pine Tsukimi Burger is priced at 540 yen for the burger only or can be ordered as part of a value meal for 840 yen.
Image Credit: Burger King
The burger comes in two varieties to choose from including the Teriyaki Pine Tsukimi Burger and the Chipotle Pine Tsukimi Burger, which both boast a slice of pineapple in their respective recipes. The Teriyaki Pine Tsukimi Burger has an original teriyaki sauce that offers notes of charred green onions and red miso, while the Chipotle Pine Tsukimi Burger prioritizes the flavor of aged spiciness to elevate the taste experience.
The Burger King Pine Tsukimi Burger is priced at 540 yen for the burger only or can be ordered as part of a value meal for 840 yen.
Image Credit: Burger King
Trend Themes
1. Moon Viewing Celebrations - Incorporating pineapple into burgers for moon viewing celebrations is a disruptive innovation opportunity for QSR brands.
2. Teriyaki Flavor - Introducing teriyaki sauce with charred green onions and red miso in burgers creates a disruptive innovation opportunity for flavor enthusiasts.
3. Aged Spiciness - Adding aged spiciness to burgers as a flavor priority presents a disruptive innovation opportunity for QSR brands seeking to elevate taste experiences.
Industry Implications
1. Quick Service Restaurants (QSR) - The Burger King Pine Tsukimi Burger introduces innovative burger variations for QSR brands in Japan.
2. Food and Beverage - Incorporating pineapple into burgers for moon viewing celebrations offers a disruptive innovation opportunity in the food and beverage industry.
3. Flavor Enhancement - Introducing teriyaki sauce with unique flavors and aged spiciness in burgers presents a disruptive innovation opportunity in the flavor enhancement industry.
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