Rose A. Valenta — July 26, 2007 — Lifestyle
References: shop.sanrio.jp & luxurylaunches
This Hello Kitty business card glitters in 1 gram of real gold! This release marks Kitty's 33rd anniversary. Luxury Launches describes, "Only a true Hello Kitty fan with real money can think of buying a Hello Kitty business card because it has gold on it, it is limited edition and also has Hello Kitty's real name is on it! They may feel that it's a great bargain! Hello Kitty pure gold card commemorates Kitty's 33rd anniversary." The price: $85.
Trend Themes
1. Gold-plated Business Cards - Opportunity for luxury brands to create high-end business cards with gold-plated elements.
2. Limited Edition Collectibles - Potential for brands to release limited edition collectible items to appeal to passionate fans and create exclusivity.
3. Personalized Luxury Branding - Demand for personalized luxury items, such as business cards, that showcase individuality and status.
Industry Implications
1. Luxury Goods - Luxury brands can capitalize on the demand for unique and extravagant items, like gold-plated business cards.
2. Collectibles - Opportunity for companies to tap into the collectibles market and offer limited edition items to collectors and enthusiasts.
3. Personalized Printing - Companies specializing in personalized printing can cater to the growing demand for customized luxury branding materials.
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