Bojangles’ is Introducing a New Pimento Cheese Sauce
Katherine Pendrill — June 1, 2020 — Lifestyle
References: fastfoodpost
Pimento Cheese is back at Bojangles’, and this time around it's also joined by a creamy new Pimento Cheese Sauce.
In July of last year, Bojangles’ introduced Pimento Cheese as an add-in for its biscuits and sandwiches. The cheese was based on the classic Southern spread, which consists of mayonnaise blended with shredded cheese, diced pimento peppers, and spices.
This summer, Bojangles’ is taking the "caviar of the South" to new heights with a creamy Pimento Cheese sauce. This melted version of pimento cheese can be enjoyed drizzled over the brand's Seasoned Fries, folded into Macaroni and Cheese, or even used as a dipping sauce for chicken tenders. Bojangles’ is also adding the new Pimento Cheese Sauce to its Pimento Cheese palooza. As Bojangles’ Chef Marshall Scarborough explained: “we’ve heard our fans’ Pimento pleas, and their wish is our command, so we’ve brought Pimento Cheese back with even more ways to enjoy.”
Image Credit: Bojangles’.
In July of last year, Bojangles’ introduced Pimento Cheese as an add-in for its biscuits and sandwiches. The cheese was based on the classic Southern spread, which consists of mayonnaise blended with shredded cheese, diced pimento peppers, and spices.
This summer, Bojangles’ is taking the "caviar of the South" to new heights with a creamy Pimento Cheese sauce. This melted version of pimento cheese can be enjoyed drizzled over the brand's Seasoned Fries, folded into Macaroni and Cheese, or even used as a dipping sauce for chicken tenders. Bojangles’ is also adding the new Pimento Cheese Sauce to its Pimento Cheese palooza. As Bojangles’ Chef Marshall Scarborough explained: “we’ve heard our fans’ Pimento pleas, and their wish is our command, so we’ve brought Pimento Cheese back with even more ways to enjoy.”
Image Credit: Bojangles’.
Trend Themes
1. Growth of Southern-inspired Cuisine - With the introduction of a new creamy Pimento Cheese sauce, there is an opportunity for companies to explore and expand on Southern-inspired cuisine offerings.
2. Cheese Sauce Innovation - Bojangles' new Pimento Cheese Sauce showcases the potential for new and inventive cheese sauce products in the food industry.
3. Menu Expansion - Bojangles' growth in menu offerings demonstrates the potential for other fast food chains to expand their menus and introduce new items based on customer demand.
Industry Implications
1. Fast Food - Fast food chains have the opportunity to expand their menu offerings based on customer demand, as demonstrated by Bojangles' introduction of a new Pimento Cheese sauce.
2. Food Service/catering - Catering companies can incorporate Southern-inspired cuisine into their offerings and explore new and inventive cheese sauce products for their customers.
3. Food Retail - Food retailers can expand their cheese sauce offerings to include new and inventive products, such as Bojangles' Pimento Cheese Sauce, to provide unique and diverse options for customers.
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