Persona by Jeffrey Wang Applies Whole Jeans to Avant-Garde Apparel
Amelia Roblin — June 6, 2011 — Eco
References: behance.net
Denim is a fantastic fabric that can be used to construct a broad range of apparel, but one may not expect to see it form garments like those found in a project called Persona by Jeffrey Wang.
Not only are copious quantities of the material used to form such heavy yet feminine fashions, but these gowns have actually be manufactured from whole pairs of blue jeans. The goal of this joint undertaking between the designer, BLANQ, the Fubon Art Foundation and Levi's was to recycle old pants and keep true to their original forms.
In using quite substantial components to make a collection of quirky dresses, no additional cutting or sewing was done. Persona by Jeffrey Wang sculpts five frocks from dozens of denims, fixed together simply by the insertion of safety pins.
Not only are copious quantities of the material used to form such heavy yet feminine fashions, but these gowns have actually be manufactured from whole pairs of blue jeans. The goal of this joint undertaking between the designer, BLANQ, the Fubon Art Foundation and Levi's was to recycle old pants and keep true to their original forms.
In using quite substantial components to make a collection of quirky dresses, no additional cutting or sewing was done. Persona by Jeffrey Wang sculpts five frocks from dozens of denims, fixed together simply by the insertion of safety pins.
Trend Themes
1. Denim Upcycling - The use of old denim jeans for creating avant-garde apparel is an innovative trend that incentivizes upcycling and waste reduction.
2. Unconventional Textile Usage - The use of atypical materials such as denim are seeing a rising trend in high fashion, with potential applications in streetwear and fast fashion.
3. Sustainable Fashion - Manufacturing garments by upcycling is a trend that caters to the rising demand for sustainable fashion, with potential to disrupt manufacturing in traditional fashion industries.
Industry Implications
1. Fashion - The fashion industry can leverage this trend of denim recycling and sustainable fashion to stay on trend and appeal to a more eco-conscious audience.
2. Textile Manufacturing - Manufacturers can capitalize on the trend towards unconventional materials and upcycling to reduce waste and appeal to innovative designers like Persona by Jeffrey Wang.
3. Sustainability Consulting - With the rise of sustainable fashion and upcycling, there may be opportunities for new consulting services for companies seeking to reduce their environmental impact.
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