The Pei Wei Lighter Menu Focuses on Protein and Veggies
Michael Hemsworth — March 14, 2025 — Lifestyle
References: peiwei & fastfoodpost
The Pei Wei Lighter Menu has been introduced by the brand with the springtime seasonal shift in mind that accommodates customers seeking out a decidedly lighter option to enjoy. The menu focuses on a variety of protein-packed options that are also full of vegetables that will work well for diners looking to eat something a little lighter and healthier when compared to cold weather comfort food. The menu includes two new Protein Bowls in Chicken, Avocado & Broccoli and Chicken, Shrimp & Veggies alongside the Signature Grilled Chicken Salad and a Thai Basil Chicken.
The Pei Wei Lighter Menu is priced starting at $11.59 and is available now for order at all participating locations in the US for diners to choose from.
Image Credit: Pei Wei
The Pei Wei Lighter Menu is priced starting at $11.59 and is available now for order at all participating locations in the US for diners to choose from.
Image Credit: Pei Wei
Trend Themes
1. Seasonal Menus - There is a growing demand for restaurant offerings that shift with the seasons, reflecting an opportunity for eateries to cater to diners’ desires for freshness and variety.
2. Protein-packed Meals - Consumers are increasingly seeking meals that prioritize high protein content, creating opportunities for menu innovation that satisfies health-conscious diners.
3. Vegetable-forward Dining - An emphasis on vegetable-based dishes is gaining momentum, offering a platform for culinary creators to appeal to those prioritizing plant-based nutrition.
Industry Implications
1. Restaurant and Dining - As industry trends lean towards seasonal and health-conscious options, restaurants can innovate by evolving menu offerings to meet customer preferences for nutritious and adaptable meals.
2. Food and Beverage Manufacturing - This sector stands to benefit from developing products that align with the rising consumer interest in lighter, protein-rich food options.
3. Health and Wellness - Continued consumer focus on health provides opportunities for wellness brands to collaborate with dining establishments to offer meals that align with healthy living goals.
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