Peeps Oreos are Back for Spring 2018 with a New Look
Katherine Pendrill — March 15, 2018 — Lifestyle
With Easter just around the corner, Peeps Oreos have returned with a bold new look. Introduced last year to the delight of Peeps fans, the new cookies boast an even more authentic marshmallow flavor.
Unlike last year's version, the new Peeps Oreos have ditched the fuchsia filling in favor of a lilac-hued creme. This new filling is meant to taste sweeter and more like real marshmallow Peeps. Last year's golden biscuits have also been replaced with classic chocolate Oreo cookies. However, the Oreo signature on the top has been replaced with the familiar Peeps logo.
Available for just a limited time, the new Peeps Oreos are a great snack option for fans of a colorful marshmallow chicks.
Image Credit: Oreo.
Unlike last year's version, the new Peeps Oreos have ditched the fuchsia filling in favor of a lilac-hued creme. This new filling is meant to taste sweeter and more like real marshmallow Peeps. Last year's golden biscuits have also been replaced with classic chocolate Oreo cookies. However, the Oreo signature on the top has been replaced with the familiar Peeps logo.
Available for just a limited time, the new Peeps Oreos are a great snack option for fans of a colorful marshmallow chicks.
Image Credit: Oreo.
Trend Themes
1. Marshmallow-flavored Products - The popularity of Peeps Oreos can inspire the creation of more marshmallow-flavored products.
2. Celebrity/brand Collaborations - Collaborations between popular brands like Oreo and Peeps can lead to successful products.
3. Seasonal Flavors - Limited-time seasonal flavors like Peeps Oreos can create excitement around a product and boost sales.
Industry Implications
1. Food and Beverage - The food and beverage industry can explore the creation of more marshmallow-flavored products with unique collaborations and seasonal flavors.
2. Marketing and Advertising - The marketing and advertising industry can work with brands to create successful collaborations and seasonal campaigns to boost product sales.
3. Retail - The retail industry can capitalize on seasonal flavors and brand collaborations by strategically placing products in store and creating visually appealing displays.
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