'PayPal Here' Allows Easy Transactions for Small Businesses
Meghan Young — March 19, 2012 — Tech
PayPal Here is yet another example of convenient and easy-to-use technology that targets small businesses and entrepreneurs. It is a brand-spanking-new service that allows people to complete financial transactions on the fly. The first of its kind globally, PayPal Here is comprised of a free thumb-sized card reader and app.
Currently working with only iPhones (although PayPal Here will be rolling out a version for Android smartphones shortly), the card reader attaches and connects effortlessly in order to provide a mobile payment solution that accepts almost any form of money transactions. Small businesses, casual vendors and similar establishments can send invoices or accept debit and credit cards, checks and PayPal through PayPal Here. Secure and affordable, PayPal Here launched in the iOS App Store last week.
Currently working with only iPhones (although PayPal Here will be rolling out a version for Android smartphones shortly), the card reader attaches and connects effortlessly in order to provide a mobile payment solution that accepts almost any form of money transactions. Small businesses, casual vendors and similar establishments can send invoices or accept debit and credit cards, checks and PayPal through PayPal Here. Secure and affordable, PayPal Here launched in the iOS App Store last week.
Trend Themes
1. Mobile Payment Solutions - The success of PayPal Here highlights a trend toward mobile payment solutions for small businesses and entrepreneurs, with potential for further innovation in the market.
2. Convenient Financial Technology - PayPal Here is an example of the growing demand for convenient and easy-to-use financial technology, creating opportunities for innovation in this space.
3. Global Mobile Payment Integration - The global rollout of PayPal Here and its integration with various currencies and payment methods suggests a trend toward the integration of mobile payment solutions into global financial systems, with potential for disruption in the traditional banking industry.
Industry Implications
1. Small Business - PayPal Here and similar mobile payment solutions have great potential for disrupting the small business industry by making financial transactions easier and more accessible.
2. Financial Technology - The success of PayPal Here suggests a growing demand for innovation in financial technology, providing new opportunities for companies in this industry.
3. Banking - The integration of mobile payment solutions with global financial systems has the potential to disrupt traditional banking methods and create new opportunities for innovative banking solutions.
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