Paul Newman Film Festival, Magazine Covers, Hockey Games
Going Like Sixty — October 1, 2008 — Life-Stages
References: chinadaily.cn
Paul Newman tributes are hitting major magazines and television networks as the media tries to capitalize on the death of a megastar.
A Paul Newman film festival will air on Turner Classic Movies. USA Today had a multiple page tribute of the life and career of Paul Newman. The Anaheim Ducks stopped a hockey game to show a clip of Paul Newman in the movie "Slap Shot." People magazine rushed to put together a huge special issue with blue-eyed Paul Newman on a blue background. Bio Remembers: Paul Newman will air on the Bio Channel. People magazine will release a 96 page soft cover book about Paul Newman on October 11. The Sundance Channel founded by Paul Newman and Robert Redford will rebroadcast interviews of the two.
A Paul Newman film festival will air on Turner Classic Movies. USA Today had a multiple page tribute of the life and career of Paul Newman. The Anaheim Ducks stopped a hockey game to show a clip of Paul Newman in the movie "Slap Shot." People magazine rushed to put together a huge special issue with blue-eyed Paul Newman on a blue background. Bio Remembers: Paul Newman will air on the Bio Channel. People magazine will release a 96 page soft cover book about Paul Newman on October 11. The Sundance Channel founded by Paul Newman and Robert Redford will rebroadcast interviews of the two.
Trend Themes
1. Celebrity Tribute - Opportunity for media companies to create multi-platform tributes to capitalize on the death of a megastar like Paul Newman.
2. Film Festival Revival - Opportunity for film festivals to showcase the works and legacy of iconic actors like Paul Newman to attract audience and media attention.
3. Special Edition Publications - Opportunity for magazines to release special editions or dedicated issues featuring iconic celebrities like Paul Newman to engage readers and boost sales.
Industry Implications
1. Media & Entertainment - Disruptive innovation opportunities for the media industry to explore new formats, platforms, and content strategies for celebrity tributes.
2. Film Festivals - Disruptive innovation opportunities for film festivals to curate unique screenings, events, and experiences highlighting iconic actors and their contributions.
3. Publishing - Disruptive innovation opportunities for magazine publishers to produce special editions, commemorative publications, and collector's items centered around celebrities' lives and legacies.
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