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Spring-Inspired Light Tonal Sneakers

Clean the Sky - Positive Eco Trends & Breakthroughs

New Balance Unveils a New Pastel Pack of the 2002R

— February 28, 2023 — Fashion
New Balance presents a new pastel pack of its iconic 2002R sneaker model to welcome the Spring season as it rolls in around the corner. The shoe comes in three palettes of Wet Blue, Concrete Grey, or Sandstone -- all of which are monochrome in theme and finished with tan leather tabs at the spine of the silhouette.

The three sneakers are designed with suede materials that detail the upper and add breathable mesh to the base of the shoe. Additional details include the custom New Balance branding at the lateral side of the shoe rounded out by speckled leather along the heel panels. To finish the shoe, there is a brown material that details the vamp.

Image Credit: New Balance, hypebeast, newbalance
Trend Themes
1. Pastel Sneakers Trend - The pastel hues on New Balance's 2002R sneakers indicate a growing trend in the use of soft, light colors for footwear designs.
2. Monochrome Sneakers Trend - New Balance's monochromatic Wet Blue, Concrete Grey, and Sandstone sneakers are part of the ongoing trend for streamlined and minimalistic footwear designs.
3. Suede and Mesh Sneakers Trend - The combination of suede and mesh in the design of New Balance's 2002R sneakers represents a trend in the increasing use of contrasting materials in footwear.
Industry Implications
1. Fashion Industry - New Balance's release of a new pastel pack of sneakers showcases the fashion industry's continued interest in new and appealing footwear designs.
2. Footwear Industry - The ongoing trend for minimalistic and pastel-colored sneakers features a significant innovation opportunity for manufacturers looking to capitalize on customer preferences for understated yet stylish designs.
3. Materials Innovation Industry - The use of contrasting materials (such as suede and mesh) in the design of New Balance's 2002R sneakers highlights an innovation opportunity for materials manufacturers to cater to the growing demand for new and diverse textures in footwear design.
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