The 'Pirani Party Tumbler' Sustainably Reinvents the Classic Red Cup
Laura McQuarrie — July 30, 2018 — Eco
References: kickstarter
As much as the iconic red cup is synonymous with drinking culture, the Pirani Party Tumbler has the potential to phase out wasteful single-use cups with a modern, sustainable alternative.
In light of the fact that single-use plastic cups can take centuries to decompose, the Pirani Party Tumbler was developed as a BPA-free, eco-friendly red cup replacement made of kitchen-grade stainless steel. Beyond the benefits that the cup offers to the environment, the vacuum insulated design helps to keep one's drinks either cold or hot for hours upon end. The design also comes with a secure lid and Kickstarter supporters can access the design in various colorways.
Now more than ever, brands and consumers have become passionate about phasing out single-use plastics and adopting practical alternatives that make more sense for the environment. While some grocery stores are reintroducing the simple paper bag at the checkout, big-name fast food chains and cafes are also committing to reducing the use of wasteful straws as overflowing landfills and ocean plastic waste becomes unignorable.
In light of the fact that single-use plastic cups can take centuries to decompose, the Pirani Party Tumbler was developed as a BPA-free, eco-friendly red cup replacement made of kitchen-grade stainless steel. Beyond the benefits that the cup offers to the environment, the vacuum insulated design helps to keep one's drinks either cold or hot for hours upon end. The design also comes with a secure lid and Kickstarter supporters can access the design in various colorways.
Now more than ever, brands and consumers have become passionate about phasing out single-use plastics and adopting practical alternatives that make more sense for the environment. While some grocery stores are reintroducing the simple paper bag at the checkout, big-name fast food chains and cafes are also committing to reducing the use of wasteful straws as overflowing landfills and ocean plastic waste becomes unignorable.
Trend Themes
1. Eco-friendly Drinkware - The Pirani Party Tumbler has set an example for businesses to create eco-friendly drinkware to replace single-use plastic cups.
2. Vacuum Insulated Designs - The vacuum insulated design of the Pirani Party Tumbler presents opportunities to develop new products with improved temperature control capabilities.
3. Sustainable Alternatives for Red Cups - The Pirani Party Tumbler demonstrates the need for sustainable alternatives for classic red cups, creating a new market for replacement products.
Industry Implications
1. Drinkware Industry - The drinkware industry has the opportunity to innovate and create more sustainable products like the Pirani Party Tumbler.
2. Fast Food Industry - The fast food industry can embrace the trend of reducing wasteful single-use plastics by implementing alternative drinkware options like the Pirani Party Tumbler.
3. Environmental and Conservation Organizations - Environmental and conservation organizations can participate in promoting the use of sustainable alternatives for single-use cups and other plastic products.
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