Paris Fashion Week Originals
Going Like Sixty — February 29, 2008 — Luxury
References: blogs.glam
Paris Fashion Week is all about taking risks and showing off, right? Take a look at these fashions shown during the week and see if designers aren't drinking the same imported water - or even better have moles in their design studios. Designers think alike.. Does that mean they aren't original? Yamamoto showed plaids, as did many other designers. Dark shadow luxe made many appearances by different trend-setters. doo.ri, Miele, and Donna Karan had knits reflecting each other. Big shoulders were on every catwalk. It's not hard to spot trends when they are so obvious.
Trend Themes
1. Fashion Trend Conglomeration - Designers are trending towards similar styles, prompting opportunities for disruptive innovation in fabric and clothing design to differentiate one brand from another.
2. Trend Identification and Analysis - Given the ease of identifying and tracking fashion trends, there is potential for innovative data analytics solutions that can predict and shape global fashion directions.
3. Collaborative Design Partnerships - The similarity of styles presented during Paris Fashion Week serves as an indicator of the frequency of collaboration among designers and the potential for more such partnerships in innovative fashion design.
Industry Implications
1. Fashion Design - A disruptive innovation opportunity in fashion design is to explore unique manufacturing practices that can differentiate brands from the rest of the market.
2. Data Analytics and Trend Forecasting - There is a potential for advanced data analytic firms that can identify and forecast fashion trends for designers and large fashion corporations to define next season's trends.
3. Digital Platform Development - An opportunity for disruptive innovation in fashion is developing digital platforms that can market products in tandem with runway shows and events to capture the attention of millennial consumers and casual shoppers.
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