Paramount+ Highlights the Titles Streaming on Its Platform
Ellen Smith — February 5, 2021 — Pop Culture
References: paramountplus & adweek
Numerous famous faces star in the Super Bowl ad spot for Paramount+, highlighting some of the shows that are available through the streaming service.
The ad opens as various celebrities, some real some animated, climb to the top of a snowy mountain. The first to cross the peak is Jeff Probst from Survivor, followed by an animated Dora the Explorer, and James Corden. Once they reach the top, they're greeted by Patrick Stewart, who informs the group that he summoned them. Meanwhile, Steven Colbert is working as a bartender.
The clever and star-studded ad seamlessly reminds consumers of all the titles currently streaming on the platform, while drawing the viewer in with an eclectic cast and hilarious script.
Image Credit: Paramount+
The ad opens as various celebrities, some real some animated, climb to the top of a snowy mountain. The first to cross the peak is Jeff Probst from Survivor, followed by an animated Dora the Explorer, and James Corden. Once they reach the top, they're greeted by Patrick Stewart, who informs the group that he summoned them. Meanwhile, Steven Colbert is working as a bartender.
The clever and star-studded ad seamlessly reminds consumers of all the titles currently streaming on the platform, while drawing the viewer in with an eclectic cast and hilarious script.
Image Credit: Paramount+
Trend Themes
1. Celebrity-studded Advertising - Utilizing well-known celebrities to draw in viewers and promote products or services.
2. Streaming Service Advertising - Promoting streaming services and their content by creating engaging advertisements.
3. Animated Advertising - Incorporating animated characters in advertising campaigns to create a unique and engaging experience.
Industry Implications
1. Entertainment - Utilizing well-known celebrities to promote TV shows and movies while creating engaging advertisements.
2. Advertising and Marketing - Creating unique and engaging ad campaigns that promote streaming services and their content.
3. Animation - Creating animated advertising to promote products and services in a fun and engaging way.
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