DesignLoveFest's Bri Emery Created Plates with Cheeky for Target
Laura McQuarrie — February 22, 2016 — Art & Design
References: designlovefest
In collaboration with the designers at Cheeky, blogger Bri Emery of DesignLoveFest created a series of fun paper plate designs that will be sold through Target.
There are plenty of purely functional paper plates that are printed without designs and few that are printed with designs that appeal to a design-conscious consumer's desire to entertain with style. The DesignLoveFest x Cheeky paper plates come in a number of black, white and colored designs that would be suited to any celebration. In addition to this, there are a few charming plastic cups to complement the festive table sets.
This is just one blogger collaboration that has recently emerged. Others include retailers and brands striking up partnerships to launch entire fashion collections, in-store installations and more with help from the expert eye and and do-it-all talents of a blogger.
There are plenty of purely functional paper plates that are printed without designs and few that are printed with designs that appeal to a design-conscious consumer's desire to entertain with style. The DesignLoveFest x Cheeky paper plates come in a number of black, white and colored designs that would be suited to any celebration. In addition to this, there are a few charming plastic cups to complement the festive table sets.
This is just one blogger collaboration that has recently emerged. Others include retailers and brands striking up partnerships to launch entire fashion collections, in-store installations and more with help from the expert eye and and do-it-all talents of a blogger.
Trend Themes
1. Blogger Collaborations - Opportunity for retailers and brands to partner with influential bloggers to create innovative products and market them to a design-conscious audience.
2. Design-conscious Paper Plates - Growing demand for paper plates with stylish and fun designs that cater to consumers looking to entertain with style.
3. Fashion Collaboration Trend - Rise of collaborations between fashion retailers/brands and bloggers to create exclusive fashion collections and in-store installations.
Industry Implications
1. Retail - Opportunity for retailers to collaborate with bloggers to create unique products and tap into their loyal audience.
2. Design - Growth potential for designers to create paper plate designs that cater to the design-conscious consumer looking for stylish entertaining options.
3. Fashion - Fashion retailers and brands can collaborate with influential bloggers to create fashion collections and installations that attract a wider audience and generate buzz.
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