Pantone Universe Luggage Makes Your Travel Experience a Truly Colorful One
Amelia Roblin — July 14, 2012 — Art & Design
References: pantoneuniverse & freshnessmag
Just when you thought you'd seen these iconic paint chips plastered over some of the most unexpected products, you're introduced to this collection of Pantone Universe luggage. Bold color blocks decorate the wheeled suitcases for a vibrant range of travel gear, all branded with the company's name in white strips along the bottoms.
The rectangular carry cases are ideal canvases to feature the graphic paint swatch patterns. They are typically displayed within the bounds of squares, so leaving pigment-less bands around the bases where one would usually be informed of the tint's name and number.
One of a spectrum of colors is featured on each protective piece of Pantone Universe luggage, wrapping around it to cover the back for easy airport carousel identification.
The rectangular carry cases are ideal canvases to feature the graphic paint swatch patterns. They are typically displayed within the bounds of squares, so leaving pigment-less bands around the bases where one would usually be informed of the tint's name and number.
One of a spectrum of colors is featured on each protective piece of Pantone Universe luggage, wrapping around it to cover the back for easy airport carousel identification.
Trend Themes
1. Colorful Luggage - Opportunities for disruptive innovation include developing sustainable materials and smart features, such as GPS tracking and weight sensors, to enhance the travel experience.
2. Graphic Patterns on Travel Gear - Disruptive innovation opportunities include using augmented reality technology to allow consumers to personalize their luggage with custom designs, patterns, and colors.
3. Branded Travel Accessories - Opportunities for disruptive innovation include collaborating with fashion designers and other brands to create limited-edition collections that appeal to a wider audience.
Industry Implications
1. Luggage Manufacturing - Luggage manufacturers can become disruptors by exploring sustainable materials and smart features that enhance the travel experience.
2. Fashion and Accessories - Opportunities for disruption include collaborating with luggage manufacturers to create colorful and customizable travel accessories that appeal to fashion-conscious consumers.
3. Augmented Reality Technology - Developers of augmented reality technology can become disruptors by creating platforms that allow consumers to personalize their luggage with custom designs, patterns, and colors.
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