This Pantene Conditioner Offers Micellar Water Benefits for the Scalp
Laura McQuarrie — January 2, 2018 — Fashion
References: pantene & refinery29
Now that many consumers have become familiar with the many benefits of incorporating micellar water cleansing products into their skincare routines, Pantene is introducing an all-new Pantene conditioner that features micellar water.
The Pantene Pro-V Foam Conditioner boasts a lightweight, mousse-like formula that promises to hydrate and nourish the hair without adding weight. Although micellar water is known to be a cleansing skincare product that does not need to be rinsed off after it is applied, the new Pantene conditioner should be rinsed away before drying and styling as desired.
Pantene has also introduced a number of in-shower foam conditioners suited to different purposes, including the Sheer Volume Foam Conditioner and the Radiant Color Shine Foam Conditioner, as well as others that help to provide daily moisture and prevent breakages.
The Pantene Pro-V Foam Conditioner boasts a lightweight, mousse-like formula that promises to hydrate and nourish the hair without adding weight. Although micellar water is known to be a cleansing skincare product that does not need to be rinsed off after it is applied, the new Pantene conditioner should be rinsed away before drying and styling as desired.
Pantene has also introduced a number of in-shower foam conditioners suited to different purposes, including the Sheer Volume Foam Conditioner and the Radiant Color Shine Foam Conditioner, as well as others that help to provide daily moisture and prevent breakages.
Trend Themes
1. Micellar Water Haircare - Incorporating micellar water into haircare products to offer lightweight hydration and nourishment without adding weight.
2. In-shower Foam Conditioners - Creating foam versions of traditional conditioners to make application and haircare routines easier and more efficient.
3. Multi-purpose Haircare Products - Offering haircare products that serve more than one purpose, such as providing daily moisture and preventing breakages.
Industry Implications
1. Personal Care - Developing innovative haircare products to make routines easier, more efficient, and customized to different hair types and needs.
2. Skincare - Adapting micellar water, which is commonly used in skincare products, for use in haircare products to provide its cleansing and hydrating benefits.
3. Cosmetics - Offering multi-purpose haircare products that can be used in conjunction with other cosmetic products to streamline and simplify beauty routines.
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