Summer Style Gets Brighter with 'Still Life for Marc Jacobs'
Shelby Lee Walsh — July 2, 2009 — Luxury
References: stilllifenyc & definitivetouch
The 'Still Life for Marc Jacobs' is one collection that hat lovers just can't get enough of. The colorful, handcrafted Panama hats are available in limited quantities, so get yours ASAP or else you'll be trailing in the dust of fashion's fast-moving pace.
The hats will be available at Marc Jacobs boutiques in Europe as well as in North America. This collection is the mother of all panama hats.
Implications - Now that the credit crunch has come and gone, consumers are feeling less anxious about the future. Consumers are looking to express this relief in bold and visual ways. Companies can capitalize on this current sentiment by creating products that are visually compelling and stand out from the pack; doing so will foster a more meaningful relationship with customers.
The hats will be available at Marc Jacobs boutiques in Europe as well as in North America. This collection is the mother of all panama hats.
Implications - Now that the credit crunch has come and gone, consumers are feeling less anxious about the future. Consumers are looking to express this relief in bold and visual ways. Companies can capitalize on this current sentiment by creating products that are visually compelling and stand out from the pack; doing so will foster a more meaningful relationship with customers.
Trend Themes
1. Bold Visual Expression - Opportunity for companies to create visually compelling products that stand out and foster a meaningful relationship with customers.
2. Limited Edition Collectibles - Opportunity to capitalize on the current sentiment by offering limited quantities of unique products.
3. Fashion's Fast-moving Pace - Opportunity for companies to cater to consumers looking for trendy and fast-changing fashion items.
Industry Implications
1. Fashion Retail - Opportunity for fashion retailers to offer limited edition and visually compelling products to attract customers.
2. Handcrafted Accessories - Opportunity for the handcrafted accessories industry to create unique and visually striking items.
3. Luxury Goods - Opportunity for luxury goods companies to offer limited edition collectibles to cater to consumers' desire for unique and exclusive products.
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