The Palms Las Vegas Klout Klub Gives Influential Tweeters Free Amenities
Meghan Young — August 9, 2011 — World
References: palms.socialrewards & psfk
Racking up those Twitter friends will finally yield more reward than simply feeling influential and important, not to mention loved and respected; the Palms Las Vegas Klout Klub allows you to use this accrued influence to directly affect your stay at their hotel and casino. High-ranking social media influencers, which is based on their Klout score, can enjoy free meals, drinks and even rooms.
In a nutshell, the Palms Las Vegas Klout Klub works on a points system. For each offer a person tweets, they get 10 points and for each offer that their friends actually purchase, they get an additional 250 points. Word of mouth advertising has just been taken to a whole new level. Yet by providing such incentives, it becomes a win-win situation for both parties.
In a nutshell, the Palms Las Vegas Klout Klub works on a points system. For each offer a person tweets, they get 10 points and for each offer that their friends actually purchase, they get an additional 250 points. Word of mouth advertising has just been taken to a whole new level. Yet by providing such incentives, it becomes a win-win situation for both parties.
Trend Themes
1. Influencer Marketing - Using social media influencers to promote products or services, offering rewards to influencers for promoting and generating sales.
2. Social Media Loyalty Programs - Creating loyalty programs and rewards for customers based on their social media activity and influence.
3. Gamification of Advertising - Incorporating game-like elements, such as points and rewards, into marketing strategies to engage and incentivize consumers.
Industry Implications
1. Hospitality - Hotels and resorts using social media influencers to promote their services and offer rewards to generate bookings and customer loyalty.
2. Gaming and Casinos - Casinos creating loyalty programs and rewards for patrons based on their social media influence and activities.
3. Digital Marketing - Digital marketing agencies utilizing gamified advertising strategies to engage consumers and generate sales.
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