Mr. Bailey Unveils the OZMORPHIS Series with adidas
Mr. Bailey recently showcased a look at his upcoming OZLUCENT sneaker model made alongside adidas Originals and now it introduces the OZMORPHIZ series. The designer takes his themes of scientific underwater concepts to another level as he turns his attention to the lifecycle of the Aurelia Aurita, which is also recognized as the moon jellyfish.
There are three main phases of the sea creature's lifestyle that are taken into consideration. The shoe's heel nods to the Polyp, which is a plant-like structure that is embedded into the ocean's floor. The midsection references the Ephyra, which breaks off the first part to metamorphosis into a jellyfish. Finally, the Medusa is the two-foot wide final form of the creature.
Image Credit: adidas Originals
There are three main phases of the sea creature's lifestyle that are taken into consideration. The shoe's heel nods to the Polyp, which is a plant-like structure that is embedded into the ocean's floor. The midsection references the Ephyra, which breaks off the first part to metamorphosis into a jellyfish. Finally, the Medusa is the two-foot wide final form of the creature.
Image Credit: adidas Originals
Trend Themes
1. Futuristic Sneakers - Opportunity for athletic wear companies to explore new designs and themes inspired by scientific concepts.
2. Nature-inspired Design - Opportunity for companies to incorporate nature-inspired designs into their products, broadening their aesthetic appeal.
3. Sustainable Materials - Opportunity for companies to focus on using sustainable materials in footwear production to appeal to eco-conscious consumers.
Industry Implications
1. Athletic Wear - Companies in the athletic wear industry can develop innovative design concepts to stand out in the crowded marketplace.
2. Footwear - The footwear industry can explore new design themes to broaden the appeal of its products beyond traditional demographics.
3. Sustainability - Companies that prioritize sustainability can capitalize on the growing demand for environmentally-conscious products.
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