Own Your Own Boda Serves Taxi Drivers in Uganda
Rebecca Byers — August 30, 2012 — Social Good
References: ownyourownboda
Own Your Own Boda (OYOB) is a for-profit social enterprise that serves the motorcycle taxi industry in Uganda. "Boda" in the venture's name references the name of the bicycle and motorcycle taxis that originated in East Africa and are referred to as boda-bodas.
As most boda-boda drivers rent their motorcycles indefinitely, OYOB loans out new motorcycles accompanied by affordable weekly payments at a rate only slightly higher than the market rental rate. OYOB hopes to enable drivers to gain ownership of their vehicles, something that is rare right now in Uganda. By gaining ownership of their operating capital, drivers can focus on longer term financial outlook and the opportunity to build savings.
Contact Information
Own Your Own Boda website
Own Your Own Boda on Facebook
Own Your Own Boda on Twitter
As most boda-boda drivers rent their motorcycles indefinitely, OYOB loans out new motorcycles accompanied by affordable weekly payments at a rate only slightly higher than the market rental rate. OYOB hopes to enable drivers to gain ownership of their vehicles, something that is rare right now in Uganda. By gaining ownership of their operating capital, drivers can focus on longer term financial outlook and the opportunity to build savings.
Contact Information
Own Your Own Boda website
Own Your Own Boda on Facebook
Own Your Own Boda on Twitter
Trend Themes
1. Motorcycle Ownership - OYOB offers a new model for motorcycle ownership for Ugandan boda-boda drivers.
2. Affordable Transportation - OYOB's model could disrupt the market for affordable transportation in Uganda and potentially other markets.
3. Social Enterprise - OYOB represents the growing trend of social enterprises using business models to create social impact.
Industry Implications
1. Transportation - OYOB's model could disrupt the motorcycle and taxi rental markets in Uganda and other developing countries.
2. Financial Services - OYOB's financing model could provide new opportunities for financial services companies in Uganda and other developing countries.
3. Social Impact - OYOB represents a new wave of socially conscious businesses that combine profit with social impact.
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