Canadian Rapper and Hearthrob Drake Releases The OVO Air Jordan X
Malika Renee Butss — December 5, 2013 — Fashion
References: complexmag
Singer/Rapper Drake has just proved he is more than just his melodies and wicked rhymes with his release of the OVO Air Jordan X sneaker.
It has been said that Drizzy has a "good relationship" with the Jordan brand. These fresh sneaks have been seen on everyone from your favorite rapper to your favorite mouth-watering model. Drake finally decided to consummate that good relationship and the OVO Air Jordan X's were born.
These shoes have replaced the traditional Michael Jordan accomplishments listed in the bottom with Drake's signature 'OVO' embossed on the clear sole. Though the black pair doesn't share the traditional Drake branding on the outsole, the icy sole is still there to prove true that the stunning sneaks are still all Drake.
Though these shoes are not yet ready for public consumption, I'm sure that once they are everyone will be snatching them up and they'll be the best they ever had.
It has been said that Drizzy has a "good relationship" with the Jordan brand. These fresh sneaks have been seen on everyone from your favorite rapper to your favorite mouth-watering model. Drake finally decided to consummate that good relationship and the OVO Air Jordan X's were born.
These shoes have replaced the traditional Michael Jordan accomplishments listed in the bottom with Drake's signature 'OVO' embossed on the clear sole. Though the black pair doesn't share the traditional Drake branding on the outsole, the icy sole is still there to prove true that the stunning sneaks are still all Drake.
Though these shoes are not yet ready for public consumption, I'm sure that once they are everyone will be snatching them up and they'll be the best they ever had.
Trend Themes
1. Celebrity-inspired Footwear - Create partnerships with popular celebrities to release limited edition shoes and increase brand visibility.
2. Personalized Sneaker Branding - Offer customizable shoe design templates to create unique and personalized sneaker under your own brand name for consumers.
3. Premium Sneaker Market - Create a high-demand market for limited edition, premium-priced sneakers that appeals to sneakerheads, fans, and collectors.
Industry Implications
1. Fashion - Partner with prominent celebrities to create limited-edition collections and leverage influencer marketing strategies for visibility and engagement.
2. Sports - Collaborate with professional athletes to create exclusive footwear collections that showcase personal branding and competitive edge.
3. Retail - Introduce personalized sneaker collections to compete within the premium footwear market and curate a unique brand image that connects with customers.
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