Snow Peak's FW19 Collection Features Cozy Design Elements
References: snowpeak & highsnobiety
Snow Peak introduces its latest collection of outdoor accessories for the Fall/Winter 2019 season. The Japanese label prepares for the dropping temperatures in a number of ways, rooted in its expertise of outdoor equipment. The pieces highlight insulated materials to cater to different dynamic activities -- this features its Classic Fleece series.
The seasonally appropriate goods include a wide range of beanies, fleece goods, puffer scarves, wide-brimmed hats, as well as 5-panel caps. the color palette highlights neutral tones to deliver versatile design elements for stylistic purposes -- this includes hues of khaki, black, gray, and brown. Some of the standout items include the aforementioned puffer scarves with bold patterning as well as fleece scarf options as well.
Image Credit: Snow Peak
The seasonally appropriate goods include a wide range of beanies, fleece goods, puffer scarves, wide-brimmed hats, as well as 5-panel caps. the color palette highlights neutral tones to deliver versatile design elements for stylistic purposes -- this includes hues of khaki, black, gray, and brown. Some of the standout items include the aforementioned puffer scarves with bold patterning as well as fleece scarf options as well.
Image Credit: Snow Peak
Trend Themes
1. Insulated Outdoor Accessories - Opportunities for disruptive innovation include exploring new types of insulation materials and improving existing ones for increased warmth and comfort in outdoor accessories.
2. Versatile Design Elements - Disruptive innovation opportunities exist in exploring ways to incorporate more versatile design elements such as adjustable sizing and multi-functional accessories.
3. Bold Patterned Scarves - Opportunities for disruptive innovation include experimenting with new patterns and designs for cold-weather scarves to stand out in a saturated market.
Industry Implications
1. Outdoor Apparel - Companies in the outdoor apparel industry can explore building relationships with sustainable insulation material manufacturers for a more eco-friendly line of products.
2. Fashion Accessories - Opportunities for disruptive innovation exist in the fashion accessories industry in creating more sustainable and eco-friendly options for consumers.
3. Sports Equipment - Incorporating new insulation materials such as graphene into sports equipment and accessories can create innovative new products that push the limits of cold weather performance.
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