Guerlain’s Fifth-Generation Orchidée Impériale is a Luxe Skin Elixir
Laura McQuarrie — January 25, 2022 — Fashion
References: guerlain & luxurylaunches
Guerlain’s fifth-generation Orchidée Impériale is a premium skincare product that shares the benefits of two types of rare orchids, the Gastrodia Elata and Dendrobium Fimbriatum. Guerlain, Director of Scientific Communication Frédéric Bonté, says, “Orchid roots are extremely specialized organs capable of producing numerous molecules involved in the plant’s defense. These various molecules can balance themselves out and are of great interest in treating biological disorders."
With 96% ingredients of natural origin, the luxe beauty cream formula delivers results in record time. The rich formula delivers a visible difference in a matter of seven days and it reduces wrinkles by 22% after one month of twice-daily use.
The luxe Orchidée Impériale is packaged in an eco-friendly gold jar with a brushed aluminum lid and a recycled matte black glass base.
With 96% ingredients of natural origin, the luxe beauty cream formula delivers results in record time. The rich formula delivers a visible difference in a matter of seven days and it reduces wrinkles by 22% after one month of twice-daily use.
The luxe Orchidée Impériale is packaged in an eco-friendly gold jar with a brushed aluminum lid and a recycled matte black glass base.
Trend Themes
1. Orchid-infused Beauty Products - The increasing use of orchids in beauty products, particularly skin care, provides an opportunity for the development of unique formulations with various potential benefits.
2. Natural Ingredient Focus in Cosmetic Formulations - With the trend towards green beauty, the use of natural ingredients such as orchids in formulations can offer an opportunity for brands to capitalize on consumer desires for healthy, eco-conscious products.
3. Eco-friendly Packaging - As consumers become more environmentally conscious in their purchasing decisions, demand for eco-friendly packaging options will continue to increase, providing an opportunity for innovative materials and designs in packaging solutions.
Industry Implications
1. Skincare Industry - The skincare industry can take advantage of the trend towards natural ingredients and incorporate orchids into their formulations, providing unique benefits to consumers.
2. Green Beauty Industry - The green beauty industry can showcase orchid-infused beauty products as a way for consumers to explore natural and eco-conscious solutions for their beauty routine.
3. Packaging Industry - With the demand for eco-friendly packaging solutions, the packaging industry can research and develop innovative materials and designs to meet the needs of the skincare and beauty market.
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