Opening Ceremony 'TRON: Legacy' Collection is MCP-Approved
Michael Hines — November 19, 2010 — Fashion
References: openingceremony.us & highsnobiety
Opening Ceremony and Disney have combined to create a capsule collection of jackets, shirts, and cargo pants to celebrate the upcoming TRON film. The Opening Ceremony 'TRON: Legacy' collection is filled with brightly colored clothing that is sure to be a hit just like the new film.
The Opening Ceremony 'TRON: Legacy' collection is colored after the four major colors in the TRON world: yellow, orange, blue and black. The eye-popping color and designs featured in this collection are incredibly cool and should appeal to non-TRON fans as well.
The Opening Ceremony 'TRON: Legacy' collection is colored after the four major colors in the TRON world: yellow, orange, blue and black. The eye-popping color and designs featured in this collection are incredibly cool and should appeal to non-TRON fans as well.
Trend Themes
1. Movie-inspired Fashion Collections - Opportunities for other clothing companies and movie studios to create collaborative clothing projects that benefit each other's target market.
2. Pop Culture-inspired Clothing Lines - Opportunities for clothing companies to capitalize off of popular movie and television franchises by incorporating them into clothing lines.
3. Colorful Clothing Collections - Opportunities for clothing companies to experiment with bright, bold and unique color combinations in clothing lines to appeal a broader range of consumers.
Industry Implications
1. Fashion Industry - Opportunities for clothing companies to capitalize off of popular movie and television franchises by incorporating them into clothing lines, expanding the industry in new and exciting ways.
2. Entertainment Industry - Opportunities for movie and television studios to collaborate with clothing companies in order to expand their brand, promote their new releases, and reach a broader, multi-faceted audience.
3. Marketing Industry - Opportunities for marketers to leverage popular movies and other media-affiliated campaigns by creating collaborations with clothing companies, thereby increasing engagement and driving more sales.
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