Opening Ceremony and Adidas Summer 2012 Collection is Sporty
Vivian Lau — June 15, 2012 — Special
References: openingceremony.us & fucknfilthy
The Opening Ceremony and Adidas Summer 2012 collection for the Olympic Games is an upscaled, mod version of an old patchwork quilt.
The garments only feature the iconic hues of the Union Jack and are pulled together in distinct blocks of color. There are striped-style shirts and also patchwork or checkered designs featured in the 100+ item collection. All pieces are also embossed with intricate and curling flowers. The decorative scrawl give the line a regal feel, perhaps a nod to the monarchy still in place in the U.K..
As the Olympic Games draw near, it is only a matter of time before the people in London, natives and tourists alike, to fill the street with gear that adequately proclaims patriotism. The nice thing about this particular edition of Olympic clothing is it's wearability outside of the Games -- the design is beautiful, yet also versatile.
The garments only feature the iconic hues of the Union Jack and are pulled together in distinct blocks of color. There are striped-style shirts and also patchwork or checkered designs featured in the 100+ item collection. All pieces are also embossed with intricate and curling flowers. The decorative scrawl give the line a regal feel, perhaps a nod to the monarchy still in place in the U.K..
As the Olympic Games draw near, it is only a matter of time before the people in London, natives and tourists alike, to fill the street with gear that adequately proclaims patriotism. The nice thing about this particular edition of Olympic clothing is it's wearability outside of the Games -- the design is beautiful, yet also versatile.
Trend Themes
1. Mod Patchwork Fashion - The trend of using patchwork designs in fashion is disrupting traditional clothing aesthetics and offering a unique and versatile style.
2. Iconic Hues in Fashion - The trend of incorporating iconic colors, such as the Union Jack, into fashion collections is creating bold and patriotic statement pieces.
3. Regal Embellishments - The trend of incorporating intricate and regal embellishments, like curling flowers, in clothing designs is adding a touch of elegance and sophistication to fashion collections.
Industry Implications
1. Fashion Design - The fashion industry can explore innovative ways to incorporate patchwork designs and iconic hues into their collections, providing customers with unique and bold fashion choices.
2. Sports Apparel - The sports apparel industry has an opportunity to create patriotic and stylish clothing options by incorporating iconic colors and regal embellishments into their designs.
3. Event Merchandise - The event merchandise industry can capitalize on the trend of mod patchwork fashion by creating exclusive and collectible items that celebrate the Olympic Games with unique designs.
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