The Omega Seamaster Olympic Games Collection is Demure
Michael Hemsworth — February 6, 2018 — Fashion
References: omegawatches & uncrate
The new Omega Seamaster Olympic Games Collection has been created by the timepiece brand as a way for fans of the Olympics to live out their fandom in an unexpected way.
The timepieces within the collection feature case that are made using three shades of gold including yellow 18K, 18K Sedna and 18K Canopus. This correlates to the gold, bronze and silver medals for a watch that is truly exclusive and opulent.
The Omega Seamaster Olympic Games Collection timepieces all utilize gold in the face with the notches and hands, while the dials are crafted using eggshell white enamel. Priced at 16,000 CHF and up, the watches identify the growing level of personalized fandom amongst fashion-forward individuals who are constantly on the hunt for products with a branded flair.
The timepieces within the collection feature case that are made using three shades of gold including yellow 18K, 18K Sedna and 18K Canopus. This correlates to the gold, bronze and silver medals for a watch that is truly exclusive and opulent.
The Omega Seamaster Olympic Games Collection timepieces all utilize gold in the face with the notches and hands, while the dials are crafted using eggshell white enamel. Priced at 16,000 CHF and up, the watches identify the growing level of personalized fandom amongst fashion-forward individuals who are constantly on the hunt for products with a branded flair.
Trend Themes
1. Personalized Fandom - The growing level of personalized fandom is an opportunity for brands to create exclusive and opulent products that cater to fans' desires.
2. Branded Flair - Fashion-forward individuals are constantly on the hunt for products with a branded flair, creating an opportunity for brands to differentiate themselves by incorporating their branding into their offerings.
3. Opulent Timepieces - The demand for opulent timepieces presents an opportunity for luxury watch brands to create exclusive collections that cater to consumers seeking high-end luxury and prestige.
Industry Implications
1. Luxury Watch - The luxury watch industry can capitalize on the growing interest in opulent timepieces by offering exclusive collections that cater to consumers seeking high-end luxury and prestige.
2. Fashion Accessories - The fashion accessories industry can tap into the trend of personalized fandom by creating products that allow individuals to showcase their allegiance to their favorite brands or franchises.
3. Branding and Marketing - The branding and marketing industry can help businesses leverage the trend of branded flair by developing strategies that incorporate branding into products and experiences, appealing to fashion-forward individuals.
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