Vans Unveils an Olde English Capsule of Four New Spring Sneakers
References: billys-tokyo.net & hypebeast
Vans unveil its latest pack entitled 'Olde English' and it features signature silhouettes including the Era and the Slip-On footwear models. It boasts a soft textile construction throughout the uppers with velvet materials and both models arrive in two colorway options of either black or redd.
The Eras are made from the soft materials and lined with black leather at the inner collar and paired with laces to match. There are also gold embellished details at the tags for some contrasting details and it is shaped in Olde English hanging at the eyelets. The side tabs are found at the lateral side throughout the upper and it sits on a black midsole, which follows through to the Slip-Ons as well. This model features a gold belt through the forefoot with an etched "1966" recalling the establishment of the brand.
The Eras are made from the soft materials and lined with black leather at the inner collar and paired with laces to match. There are also gold embellished details at the tags for some contrasting details and it is shaped in Olde English hanging at the eyelets. The side tabs are found at the lateral side throughout the upper and it sits on a black midsole, which follows through to the Slip-Ons as well. This model features a gold belt through the forefoot with an etched "1966" recalling the establishment of the brand.
Trend Themes
1. Soft Textile Construction - Disruptive innovation opportunity: Explore new materials and manufacturing techniques to create sneakers with softer and more comfortable uppers.
2. Velvet Materials - Disruptive innovation opportunity: Combine luxurious and fashionable materials like velvet with sneaker designs to cater to consumers looking for unique and stylish footwear options.
3. Gold Embellished Details - Disruptive innovation opportunity: Integrate premium and eye-catching embellishments like gold accents to elevate the aesthetic appeal and exclusivity of sneakers.
Industry Implications
1. Footwear Manufacturing - Disruptive innovation opportunity: Apply advanced manufacturing technologies to enhance the production process and create innovative, high-quality sneakers.
2. Fashion Retail - Disruptive innovation opportunity: Leverage the popularity of casual sneakers with unique design elements to attract and engage fashion-conscious consumers in the retail industry.
3. Luxury Goods - Disruptive innovation opportunity: Combine luxury materials and premium branding to create a market niche for high-end sneakers in the luxury goods industry.
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