Occulter Creates a Collection of Black Metal-Inspired Teas
Peter Vallas — June 8, 2011 — Lifestyle
References: shop.occulter.org & futureshipwreck
Occulter is a unique company created by the founders of Black Sheep & Prodigal Sons, which specializes in art, fashion and culture involving black metal and cult-like traditions.
Occulter has released a new lineup of goods you wouldn't expect to see from a company that idolizes black metal. Part of their new collection is a lineup that includes a collection of teas and even their signature black honey for sweetener.
The tea is noted to be strong and tasteful, that any true tea drinker would enjoy. I never knew tea was a big think in the black metal music and arts community, but now I'm starting to think it is. After all those harsh vocals what better way to sooth your throat than with a cup of Occulter tea.
Occulter has released a new lineup of goods you wouldn't expect to see from a company that idolizes black metal. Part of their new collection is a lineup that includes a collection of teas and even their signature black honey for sweetener.
The tea is noted to be strong and tasteful, that any true tea drinker would enjoy. I never knew tea was a big think in the black metal music and arts community, but now I'm starting to think it is. After all those harsh vocals what better way to sooth your throat than with a cup of Occulter tea.
Trend Themes
1. Black Metal-inspired Tea - Disruptive innovation opportunity: Create a line of teas inspired by niche music genres, appealing to a specific target audience and capitalizing on their interests.
2. Cult-like Traditions in Fashion and Art - Disruptive innovation opportunity: Develop a brand that merges unconventional subcultures with fashion and art, creating a unique and captivating aesthetic for consumers seeking edgy and alternative experiences.
3. Unconventional Sweeteners - Disruptive innovation opportunity: Explore alternative sweeteners that align with specific niche markets, such as black honey for black metal enthusiasts, providing a differentiated product offering.
Industry Implications
1. Specialty Tea - Disruptive innovation opportunity: Create a tea brand targeting niche music communities, offering unique flavors and packaging that resonate with their interests.
2. Alternative Fashion - Disruptive innovation opportunity: Design a fashion brand that incorporates elements from subcultures like black metal, providing consumers with unconventional and distinct styles.
3. Artistic Merchandise - Disruptive innovation opportunity: Develop a brand that produces merchandise inspired by cult-like traditions and unconventional art forms, catering to an audience seeking unique and exclusive products.
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