New Balance Updates the Numeric 1010 Sneaker Model
New Balance introduces new tonal iterations of the Numeric 1010 sneaker model with three new colorway options that are ready for the Fall season. The sneakers draw inspiration from the 90s and are the first pro model designed for skateboarder Tiago Lemons.
The shoe boasts nostalgic elements with an upper made from a blend of suede and mesh materials across the upper. It sits on top of the FuelCell foam foundation at the midsole for a bouncy feel and maximized comfort. Additionally, the sneaker also has a durable rubber cup material at the outsole and lacing enclosure. The colorway includes gray with white, black and blue, or black and white, all of which have a gum or teal sole.
Image Credit: Concepts
The shoe boasts nostalgic elements with an upper made from a blend of suede and mesh materials across the upper. It sits on top of the FuelCell foam foundation at the midsole for a bouncy feel and maximized comfort. Additionally, the sneaker also has a durable rubber cup material at the outsole and lacing enclosure. The colorway includes gray with white, black and blue, or black and white, all of which have a gum or teal sole.
Image Credit: Concepts
Trend Themes
1. 90s-inspired Sneakers - Opportunity for brands to tap into the nostalgia trend by creating updated versions of popular styles from the 90s.
2. Pro Skater Sneakers - Opportunity for brands to collaborate with professional skateboarders to create innovative sneaker designs that meet the unique needs of the skateboarding community.
3. Sustainable Sneaker Materials - Opportunity for brands to incorporate eco-friendly materials into their sneaker designs, such as recycled plastics or organic cotton, to appeal to environmentally conscious consumers.
Industry Implications
1. Footwear - With the rise of sneaker culture and nostalgia trends, there is a growing opportunity for footwear brands to create innovative and unique designs that appeal to consumers.
2. Skateboarding - As skateboarding continues to gain mainstream popularity, there is an opportunity for brands to create specialized footwear and apparel that caters to the unique needs of skateboarders.
3. Sustainability - As consumers become more environmentally conscious, there is a growing demand for sustainable and eco-friendly products across all industries, including footwear.
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