The NU Bare Look Tint Combines the Benefits of Makeup & Skincare
Laura McQuarrie — August 11, 2021 — Fashion
References: yslbeauty & ellecanada
YSL's NU Bare Look Tint is an ultra-blendable makeup and skincare hybrid that promises to enhance the complexion without hiding distinctive features. Powered by a 90% skincare base with ingredients like hyaluronic acid and mallow, the product provides customizable coverage and the benefits of double the usual amount of glycerin found in a regular foundation.
The product for all skin types can be found in 20 shades that are suitable for even those with sensitive skin, and the brand promises a finish that's seamless and error-free. The versatile, skin-caring cosmetic can be used for targeted applications or all-over finishing as desired to deeply hydrate and enhance the uniformity of the skin, all the while imparting a light musky scent.
The product for all skin types can be found in 20 shades that are suitable for even those with sensitive skin, and the brand promises a finish that's seamless and error-free. The versatile, skin-caring cosmetic can be used for targeted applications or all-over finishing as desired to deeply hydrate and enhance the uniformity of the skin, all the while imparting a light musky scent.
Trend Themes
1. Skin-caring Makeup - The rise of cosmetics that offer skincare benefits, such as hydrating and nourishing ingredients, while providing a flawless finish.
2. Hybrid Beauty Products - The popularity of beauty products that combine multiple functions, such as makeup and skincare, to offer consumers a more streamlined and efficient routine.
3. Customizable Coverage - The trend towards makeup products that allow users to customize the coverage to their individual needs and preferences, using buildable formulas or adjustable applicators.
Industry Implications
1. Cosmetics - The cosmetics industry can take advantage of the demand for products that combine makeup and skincare to create innovative new products that cater to this market.
2. Skincare - The skincare industry can explore the incorporation of color and coverage into their products to appeal to consumers who want the benefits of both makeup and skincare.
3. Beauty Technology - The rise of customizable coverage products presents an opportunity for the beauty technology industry to create innovative products, such as personalized shade-matching tools or AI-powered makeup applicators.
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