Pot Noodle's Machine Challenges Students with Exam Questions
Laura McQuarrie — May 8, 2019 — Marketing
References: potnoodle & prexamples
Ahead of summer exam season this year, Pot Noodle will be touring its noodle vending machines across the UK. While these machines have the potential to fuel hungry students, they also will help them with their studies and actually encourage them to "use their noodle."
The vending machines are designed to display certified exam board questions to test students and those who are able to answer correctly will be treated to a free pack of Pot Noodles. Other prizes are also available, including a special golden ticket that will grant one lucky winner tuition for a year.
Pot Noodle is calling its creation the "world’s first revision powered vending machine" and it also offers general revision tips for students to help them prepare during the stressful exam period.
The vending machines are designed to display certified exam board questions to test students and those who are able to answer correctly will be treated to a free pack of Pot Noodles. Other prizes are also available, including a special golden ticket that will grant one lucky winner tuition for a year.
Pot Noodle is calling its creation the "world’s first revision powered vending machine" and it also offers general revision tips for students to help them prepare during the stressful exam period.
Trend Themes
1. Exam-focused Vending Machines - Creating vending machines that not only provide food but also challenge students with exam questions, encouraging them to study.
2. Reward-based Learning - Using incentives like free food and special prizes to motivate students to engage in educational activities.
3. Education-branded Marketing - Incorporating educational elements into marketing campaigns to appeal to students and promote learning.
Industry Implications
1. Education Technology - Developing technology-based solutions that enhance the learning experience and incentivize students to study.
2. Food and Beverage - Innovating vending machine offerings to go beyond traditional snacks and cater to specific consumer needs, such as students studying for exams.
3. Marketing and Advertising - Exploring new ways to market products by incorporating educational content and appealing to target audiences, such as students.
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