The Nikon 1 J5 Has Been Given a Retro Makeover
Rahul Kalvapalle — April 6, 2015 — Tech
References: imaging.nikon & gizmag
The Nikon 1 J5 is a camera which brings together futuristic photography specs -- such as 4K video recording and continuous still shooting at 20 frames per second -- with unabashedly retro design language.
This mid-range camera sits between the entry-level S2 camera and the high-end V3. However it is clearly targeted towards advanced photographers. It allows photographers to exert great control over their photographic projects using more physical controls and various high-end features. Its old-school styling is also sure to appeal to hard-nosed photographers.
The Nikon J1 V5 works pretty snappily for a mirrorless camera, and is claimed to have an extremely short shooting time lag and a DSLR continuous shooting speed of 20 frames per second. Autofocus allows you capture the most fleeing of moments, with hybrid autofocus allowing for quick and accurate photographic performance.
Nikon 1 mirrorless cameras have often been shunned due to their smaller sensors and plastic appearance. The Nikon 1 J5 however looks to be a concerted and effective attempt at countering this perception and elevating the line's reputation in the camera market.
This mid-range camera sits between the entry-level S2 camera and the high-end V3. However it is clearly targeted towards advanced photographers. It allows photographers to exert great control over their photographic projects using more physical controls and various high-end features. Its old-school styling is also sure to appeal to hard-nosed photographers.
The Nikon J1 V5 works pretty snappily for a mirrorless camera, and is claimed to have an extremely short shooting time lag and a DSLR continuous shooting speed of 20 frames per second. Autofocus allows you capture the most fleeing of moments, with hybrid autofocus allowing for quick and accurate photographic performance.
Nikon 1 mirrorless cameras have often been shunned due to their smaller sensors and plastic appearance. The Nikon 1 J5 however looks to be a concerted and effective attempt at countering this perception and elevating the line's reputation in the camera market.
Trend Themes
1. Retro Design - Opportunity for brands to combine modern technology with nostalgic aesthetics to appeal to a niche market of consumers.
2. 4K Video Recording - Potential for camera manufacturers to capitalize on the growing demand for high-quality video content by integrating 4K video recording capabilities into their products.
3. Hybrid Autofocus - Room for innovation in improving autofocus technology to enhance photographic performance and capture fleeting moments with greater speed and accuracy.
Industry Implications
1. Digital Cameras - Camera manufacturers have an opportunity to differentiate their products by incorporating retro design elements and advanced features like 4K video recording and hybrid autofocus.
2. Photography Equipment - Brands can explore the market for retro-inspired accessories and add-ons that complement the design and functionality of retro 4K cameras.
3. Video Production - As the popularity of high-quality video content continues to rise, there is potential for companies in the video production industry to adapt to the demand for 4K video recording equipment and services.
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