Nike.com Finally Delivers to Canada
Meghan Young — October 30, 2015 — Fashion
References: nike
It's been a long time coming, but Nike.com now delivers to Canada. With the holiday season just around the corner, this is exciting news, to say the very least. With the launch of such deliveries, Nike.com will be able to offer Canadians a significant increase in colorways and product. Although options in Canada once seemed lacking, that is no longer the case.
Nike.com in Canada proves that even global brands can continue to expand in unexpected and expected ways. Winter is ideal for the launch since many Canadians will be looking for hi-tech and fashionable ways to stay warm while being active outdoors. By allowing Nike.com to deliver to Canada, the sportswear brand is tapping into a huge consumer base that will benefit from such cold weather-inspired designs. Trips across the border will no longer be as crucial.
Nike.com in Canada proves that even global brands can continue to expand in unexpected and expected ways. Winter is ideal for the launch since many Canadians will be looking for hi-tech and fashionable ways to stay warm while being active outdoors. By allowing Nike.com to deliver to Canada, the sportswear brand is tapping into a huge consumer base that will benefit from such cold weather-inspired designs. Trips across the border will no longer be as crucial.
Trend Themes
1. Expanding Sportswear Online Shops - Nike.com's expansion to Canada demonstrates the growing trend of sportswear brands expanding their online presence to new markets.
2. Increased Product Options for Canadians - Nike.com's delivery to Canada provides Canadian consumers with a wider variety of colorways and product options.
3. Cold Weather-inspired Designs - The launch of Nike.com's deliveries to Canada in winter presents an opportunity to tap into the demand for hi-tech and fashionable sportswear suited for outdoor activities in cold climates.
Industry Implications
1. Sportswear - The expansion of Nike.com into Canada highlights the growth potential for the sportswear industry, particularly in the online marketplace.
2. E-commerce - Nike.com's expansion to Canada underscores the ongoing trend of e-commerce platforms expanding their reach to new markets.
3. Consumer Goods - The launch of Nike.com's deliveries to Canada showcases the evolving consumer goods industry, with an emphasis on meeting the demands of diverse consumer bases.
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