The Nike Street Fighter Pack Brings Shoryuken to the Streets
Michael Hines — July 4, 2010 — Tech
References: n-sb.org & solecollector
Gaming nerds and sneakerheads are going to flip for the new Nike Street Fighter Pack. The dreams of millions of gamers just came true.
Chun Li and Ryu are the most iconic characters from the venerable Street Fighter video game series. The Nike Street Fighter Pack comes in either a Ryu high or a Chun Li low. Video games have been inspiring everything from books to movies, and now you can add shoes to that list. Hopefully the Street Fighter pack does well. I wouldn't mind seeing more Street Fighter-inspired shoes.
Chun Li and Ryu are the most iconic characters from the venerable Street Fighter video game series. The Nike Street Fighter Pack comes in either a Ryu high or a Chun Li low. Video games have been inspiring everything from books to movies, and now you can add shoes to that list. Hopefully the Street Fighter pack does well. I wouldn't mind seeing more Street Fighter-inspired shoes.
Trend Themes
1. Video Game Fashion - Opportunity to create fashion and accessories inspired by popular video game characters.
2. Gaming Crossovers - Opportunity to collaborate with gaming companies to create unique products that bridge the gap between gaming and fashion.
3. Nostalgia Marketing - Opportunity to tap into consumers' nostalgia by creating products that evoke a sense of nostalgia for popular video game franchises.
Industry Implications
1. Fashion - Disruptive innovation opportunity to create a new market for video game-inspired fashion and accessories.
2. Gaming - Disruptive innovation opportunity to expand the reach of gaming culture by collaborating with fashion brands.
3. Marketing - Disruptive innovation opportunity to leverage nostalgia as a marketing strategy for promoting products.
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