The Nike Elastico Superfly is Designed for Small-Sided Indoor Soccer
Rahul Kalvapalle — June 5, 2014 — Fashion
The Nike Elastico Superfly is an ultra-innovative soccer boot that is targeted specifically towards players of futsal, indoor soccer and other versions of soccer played in smaller spaces with fewer players. This shoe recognizes that not all soccer players play on grass with many playing in indoor, wood and concrete surfaces, necessitating the creation of a boot that optimizes performance in those settings. And so was born the Nike Elastico Superfly, a shoe that brings all the technological upgrades of the Mercurial Superfly to the indoor soccer setting.
The shoe carries a very low profile, meaning the foot is a lot closer to the ground than typical soccer shoes. This allows for increased traction, speed and ball control. The outsole is crafted out of a unique rubber compound and an advanced traction pattern.
The flexibility of the shoe and the reduced distance between the foot and the ground gives players the sensation of playing barefoot, which is how many of the world's greatest legendary soccer players began before graduating to professional soccer.
The shoe carries a very low profile, meaning the foot is a lot closer to the ground than typical soccer shoes. This allows for increased traction, speed and ball control. The outsole is crafted out of a unique rubber compound and an advanced traction pattern.
The flexibility of the shoe and the reduced distance between the foot and the ground gives players the sensation of playing barefoot, which is how many of the world's greatest legendary soccer players began before graduating to professional soccer.
Trend Themes
1. Ultra-innovative Soccer Boots - Opportunity for brands to design and create new soccer boots with advanced technological upgrades and features.
2. Small-sided Indoor Soccer - Growing trend of playing soccer in smaller spaces with fewer players, creating a demand for specialized footwear optimized for indoor surfaces.
3. Barefoot Sensation Performance - Increasing interest in soccer shoes that provide the sensation of playing barefoot, leading to opportunities for footwear brands to develop lightweight and flexible designs.
Industry Implications
1. Sports Footwear - Footwear brands can capitalize on the demand for innovative soccer boots by incorporating advanced technologies and materials into their products.
2. Indoor Sports - Opportunity for indoor sports facility providers and organizers to cater to the growing trend of small-sided indoor soccer by offering specialized playing areas and programs.
3. Sportswear Retail - Retailers can tap into the trend of barefoot sensation performance by offering a wide range of lightweight and flexible soccer shoes that mimic the sensation of playing barefoot.
4.7
Score
Popularity
Activity
Freshness
