The Nike Air Zoom Vomero 10 Provides Speed and Comfort in Style
Meghan Young — May 9, 2015 — Fashion
References: store.nike
As soon as you slip on the Nike Air Zoom Vomero 10, it's immediate that the combination of support, lightness and cushioning is optimal for running. Designed with speed in mind, it's outfitted with Nike Zoom Air and a new ultra-plush Lunar foam. Together, these features deliver a running shoe that will help increase the potential of the runner greatly.
Responsive, breathable and soft, the Nike Air Zoom Vomero 10 is available in three colorways (soon four) to ensure it connects with people on all levels. With race season ramping up, it's important for runners to start training in the right shoe for the big day (or in some cases -- days). People will feel a difference instantly.
Responsive, breathable and soft, the Nike Air Zoom Vomero 10 is available in three colorways (soon four) to ensure it connects with people on all levels. With race season ramping up, it's important for runners to start training in the right shoe for the big day (or in some cases -- days). People will feel a difference instantly.
Trend Themes
1. Cushioned Lightweight Runners - The trend towards more light, comfortable and responsive cushioning on running shoes offers opportunities for innovators in the footwear industry to develop new materials and designs.
2. Zoom Air Technology - Continued development and innovation of Nike's Zoom Air technology presents opportunities for companies in the athletic footwear industry to create more responsive and supportive shoes for runners.
3. Color Customizable Footwear - The trend towards customization in athletic footwear offers opportunities for companies to create colorways that appeal to individual consumers and that provide unique branding opportunities.
Industry Implications
1. Athletic Footwear Industry - The rise of innovative cushioning and design technologies that optimize speed and comfort on running shoes provides opportunities for companies in the athletic footwear industry to gain market share by creating superior products.
2. Fitness Industry - Increased levels of customization and comfort in running shoes is expected to lead to increased consumer participation in physical activities, providing opportunities for innovation in the fitness industry.
3. Materials Science and Production Industry - The trend towards lighter and more responsive cushioning systems on athletic footwear offers opportunities for companies in materials science and production to create innovative materials that meet the needs of athletes and consumers alike.
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