Mayfair’s Whisky Mist Nightclub Boasts a Piper-Heidsieck Sculpture
Jana Pijak — December 12, 2014 — Art & Design
References: piper-heidsieck & luxurylaunches
Luxe champagne brand Piper-Heidsieck recently unveiled their luxe nightclub installation at Mayfair’s Whisky Mist lounge. Piper-Heidsieck's sculptural installation was created in partnership with Gilles Miller Studio and is constructed out of countless metal elements that are joined to form an etched technique.
The components are crafted to resemble foliage and vines, reminiscent of those that can be seen on Piper-Heidsieck Cuvée Rare bottles. Set up inside Whisky Mist's VIP space, this nightclub installation brings an elevated touch of luxury into the entertainment area.
Whisky Mist's interior design is also enhanced by the piece that becomes an instant focal point for club visitors and VIP members who really get the special treatment while sitting under a gilded sky.
The components are crafted to resemble foliage and vines, reminiscent of those that can be seen on Piper-Heidsieck Cuvée Rare bottles. Set up inside Whisky Mist's VIP space, this nightclub installation brings an elevated touch of luxury into the entertainment area.
Whisky Mist's interior design is also enhanced by the piece that becomes an instant focal point for club visitors and VIP members who really get the special treatment while sitting under a gilded sky.
Trend Themes
1. Luxury Nightclub Installations - Disruptive innovation opportunity: Creating immersive and visually stunning nightclub installations that enhance the overall guest experience.
2. Collaborative Art Partnerships - Disruptive innovation opportunity: Collaborating with artists and designers to create unique and customized installations that elevate brand presence.
3. Elevated VIP Experiences - Disruptive innovation opportunity: Designing VIP spaces with high-end installations and decor to offer an exclusive and luxurious experience.
Industry Implications
1. Hospitality and Entertainment - Disruptive innovation opportunity: Incorporating innovative and artistic elements into nightclubs and lounges to attract and engage a discerning clientele.
2. Champagne and Alcohol Brands - Disruptive innovation opportunity: Partnering with artists and designers to create visually striking installations that showcase the brand's luxury and aesthetic.
3. Interior Design - Disruptive innovation opportunity: Introducing unique and captivating installations into interior design projects to create focal points and enhance the overall ambiance.
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