3M Nexcare Duo Uses Silicone for a Strong Hold That Removes Easily
Michael Hemsworth — April 22, 2021 — Marketing
References: nexcare & drugstorenews
The 3M Nexcare Duo bandages are one of the latest offerings from the brand that will provide consumers with an effective, pain-free way to keep wounds covered.
The bandages are made with a silicone adhesive that will keep a tight seal on the skin, while also making it far easier and less painful to remove. The bandages were developed to help provide 360-degree wound protection, while also featuring a water-resistant fabric that can even survive hand washing.
Global Brand Leader Peter Berens spoke on the new 3M Nexcare Duo bandages saying, "Painful bandage removals have been the norm for far too long. Consumers around the world create all kinds of workarounds and tricks to avoid an unpleasant bandage removal experience. Our all-new Nexcare Duo product introduces bandages as they should be — secure, flexible, and as easy to remove as they are to apply.”
The bandages are made with a silicone adhesive that will keep a tight seal on the skin, while also making it far easier and less painful to remove. The bandages were developed to help provide 360-degree wound protection, while also featuring a water-resistant fabric that can even survive hand washing.
Global Brand Leader Peter Berens spoke on the new 3M Nexcare Duo bandages saying, "Painful bandage removals have been the norm for far too long. Consumers around the world create all kinds of workarounds and tricks to avoid an unpleasant bandage removal experience. Our all-new Nexcare Duo product introduces bandages as they should be — secure, flexible, and as easy to remove as they are to apply.”
Trend Themes
1. Pain-free Bandages - Innovation opportunity for medical supply companies to create more comfortable and less traumatic wound covers using silicone adhesives.
2. Water-resistant Wound Covers - Innovation opportunity for outdoor gear companies to create waterproof bandages that can withstand exposure to various weather conditions.
3. 360-degree Wound Protection - Innovation opportunity for healthcare startups to develop advanced wound care products with all-around protection and gentle removal mechanisms.
Industry Implications
1. Medical Supplies - Opportunity for manufacturers to create less traumatic wound covers, such as bandages, by exploring new materials and adhesives.
2. Outdoor Gear - Opportunity for manufacturers to create waterproof and durable bandages for outdoor enthusiasts and athletes.
3. Healthcare - Opportunity for healthcare providers to use advanced wound care products for patient recovery that is faster, less painful, and more effective.
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