Apple Extends Its News+ Trial to Three Months for Black Friday Weekend
Daniel Johnson — December 4, 2019 — Tech
References: apps.apple & engadget
Apple launched a three month News+ trial for Black Friday weekend. The News+ trial typically lasts one month, however, the extended trial will be available to users in the United States and Canada. Following the three month trial period, users will be charged $10 USD per month to access the news service.
The extended trial period may entice more users to sign up for the premium news service, especially those who have previously considered it. Following the trial period, the company hopes that a large portion of users rely enough on Apple News+ to retain the service.
Apple News+ features content from a number of different leading news organizations. Content on the platform spans various topics including sports, entertainment, science, lifestyle and more.
Image Credit: Shutterstock
The extended trial period may entice more users to sign up for the premium news service, especially those who have previously considered it. Following the trial period, the company hopes that a large portion of users rely enough on Apple News+ to retain the service.
Apple News+ features content from a number of different leading news organizations. Content on the platform spans various topics including sports, entertainment, science, lifestyle and more.
Image Credit: Shutterstock
Trend Themes
1. Extended Trial Periods - Offering extended trial periods for premium services may attract more users and encourage them to become long-term subscribers.
2. Premium News Services - More companies are offering premium news services with content from multiple news organizations, providing users with a wide range of news topics to choose from.
3. Subscription-based Models - Subscription-based models, like Apple News+, are becoming increasingly popular as a way for companies to generate revenue from digital content.
Industry Implications
1. Digital News Platforms - Digital news platforms that offer a wide range of content from various news organizations are growing in popularity and offer new opportunities for monetization.
2. Media and Journalism - The media and journalism industry is evolving to adapt to the rise of subscription-based news services, creating new revenue streams and distribution models.
3. Mobile App Development - Companies developing mobile apps, especially those in the news and media space, can capitalize on the demand for premium news services by creating innovative and user-friendly platforms.
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